Rachel explain the amount of planning that’s going into the design and businesses strategy saying, “We have a lot going on, I mean, we’re starting again from the ground up for the third time. So, we’re actually doing the expansion so we can get some more room to operate more efficiently, planning different packaging for some of the other people we’d like to sell to. The new plant will be designed not only to be more productive, but to help manufacture a variety of products that we hope to distribute ourselves. So instead of continuing to work for 100 differ - ent people, we’re hoping that we can put some more of our stuff out there and be competitive on that level and are hoping to not just have our products in the state of New York, but also the surrounding states as well. It is safe to say that the Brandt family and their team at Red Barn Meat has a lot on their plate in the coming months, so you and your family have great things on yours. So, make sure to check out their website and social media to see the many great products they have and if they might “Hopefully our brand stands out and represents quality meats that are sourced locally, at a reasonable price. It’s very hard to do all three of those.”
“Our employees are an extension of our family, and we truly care about each person.”
In our conversation with Jordan and Rachel, we asked what the Red Barn Meat Brand represents? How is it different from other similar plants in the state? Their answer was upfront and honest, “Hopefully our brand stands out and represents quality meats that are sourced locally, at a reason- able price. It’s very hard to do all three of those. I mean, there’s a lot of other meat counters that are out there that buy their product from many different places, they take it out of a box, cut it and put it in their case to sell. We know where our actual animals are from because, we harvest them, we cut them, and we stock our cases that way. And because they’re local, you end up paying a little bit more. So, we’re trying to compete with pricewise, but it’s hard.” We are confident that with the Red Barn Meats brand that customers are getting quality, that they know where their meat is coming from, and even if they are paying a little bit more or even a lot more than what they are paying in the store that they are getting a great local product at a reasonable price. Jordan and Rachel along with their team take pride in what they do. Their journey has brought them to where they are today. So, when people hear Red Barn Meats, they know that they have a product that they can trust and a team behind the brand that will do its best to take care of each customer. Red Barn Meats has a diverse mixture of custom- ers that range from those who raised their own animals for themselves, ones who raise and sell and distribute and then they have their commer- cial customers like stores and restaurants that use and sell their products. With their expansion, they will be targeting more customers with their own larger product line. In talking about their expansion, Jordan and
“We have a lot going on, I mean, we’re starting again from the ground up for the third time.”
be coming to a location near you soon. And if you are in Lewis County, New York drop in and say hello, they would love to meat you and we promise they will not steer you wrong!
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JANUARY/FEBRUARY 2022 • SPOTLIGHT ON BUSINESS MAGAZINE
SPOTLIGHT ON BUSINESS MAGAZINE • JANUARY/FEBRUARY 2022
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