On May 15, 2019, more than 1 million students around the world skipped school to call attention to climate change. The effort included over 2,000 protests aimed at legislators in 25 countries, which is no small feat for a bunch of middle and high school students. For businesses, movements like these should be red flags because today’s students are tomorrow’s consumers and employees. Luckily, there are plenty of simple moves you can make to lower your business’s environmental impact. Just be sure to avoid “greenwashing” — a term for marketing initiatives that make companies look environmentally friendly, even when they’re making no effort. Here are some tips to better our planet and help your business attract today’s climate- conscious youth. GO PAPERLESS According to the EPA, the average office worker uses 10,000 pieces of paper per year. Multiply that by everyone in your company, and you have a whole forest in your building waiting to be saved. With advances in technology that provide replacements for products like punch cards and spreadsheets, why not ditch internal paper altogether? INVEST IN A DISHWASHER After China announced in 2018 that it would no longer accept the majority of U.S. plastics for recycling, single-use plastics like cling wrap, water cooler cups, and plasticware became impossible to recycle in most cities. As a result, more than 6 million tons of those plastics end up in local landfills and the oceans each year. Buying a dishwasher for the office kitchen and providing reusable silverware, cups, and plates will cut down on that waste. OFFER ALTERNATIVES TO THE TRASH CAN If your city provides recycling and composting services, this step can be as simple as making sure the bins in your office are visible and educating your employees on what should be tossed where. Barring a local compost program, you can start your own company compost pile for things like coffee grounds, lawn clippings, and lunch leftovers. If you don’t know what can be composted or recycled or are unsure if you are allowed to create your own compost pile, city officials and the internet are there to help. 3 Sustainable Moves Your Business Can Make Today GOING GREEN
WHAT INTERNS CAN OFFER These Young Minds Will Help Your Business Thrive Often utilized as file organizers, envelope lickers, and coffee fetchers, college interns are usually at the lowliest rung on the corporate ladder. But as some of the world’s most successful companies have proven, these young team members can be incredibly valuable to your business. If you haven’t considered offering internship positions before, the following benefits might just convince you. PROACTIVE RECRUITING In today’s competitive job market, recruiting a recent college graduate with relevant experience feels like finding a unicorn. But a coveted hire doesn’t have to be one in a million. An effective internship program can give you the opportunity to bring college interns on to your staff who could potentially become full-time employees. And luckily, unlike regular hires, you aren’t making a long- term, expensive commitment to your interns. During their internships, you can test whether or not they will be a great fit for your company before offering them a permanent position. And if an intern impresses you enough to hire them on after graduation, you can rest assured knowing they will already be familiar with their job by then. FRESH PERSPECTIVES There’s a reason top companies like Facebook and Chevron invest heavily in their internship programs. By bringing in young, innovative minds, you open up your business to fresh, unique solutions. Interns have spearheaded effective social media campaigns, modernized standard operating procedures, and even designed apps to help their businesses run smoother. In a world where remaining relevant is key to growth, businesses can’t afford to be out of touch with the next generation of consumers. So, while interns will likely do much of the grunt work at your business, don’t be afraid to hand them more responsibilities. Bring them into strategy meetings, ask for their thoughts, and treat them as valued parts of the team. Do this and you’ll be in step with some of the biggest players in the business world.
2 | (410) 832-0000 | jwyatt@harrisonlawgroup.com
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