EMPOWER: Workforce Development & Business Support The Empower pathway focuses on equipping business- es and individuals with the resources, education, and workforce development opportunities they need to suc- ceed. Through strategic partnerships with local schools, businesses, and workforce development organizations, we provide: • Training and mentorship programs to develop skills and leadership capabilities. • Networking opportunities to connect professionals and entrepreneurs. • Business resources and consulting to help small busi- nesses grow and prosper. ELEVATE: Advocacy & Economic Development The Elevate pathway is dedicated to advancing policies and initiatives that support business growth and eco- nomic prosperity in the Hartselle region. We work to: • Advocate for pro-business policies at the local and state levels. • Support infrastructure and development projects that drive economic growth. • Enhance local business opportunities through strate- gic partnerships and community-driven initiatives. INNOVATE: Technology & Community Advancement The Innovate pathway embraces forward-thinking strategies to enhance business operations, support technological advancements, and foster community and philanthropic efforts. Key initiatives include: • Encouraging businesses to adopt new technologies and innovative practices. • Supporting entrepreneurship and fostering a culture of innovation. • Strengthening community engagement through phil- anthropic projects and volunteerism. Strategic Pathways of the Hartselle Area Chamber of Commerce The Hartselle Area Chamber of Commerce is com- mitted to fostering a thriving business environment, strengthening our local economy, and enhancing our community’s quality of life. To achieve these goals, we have structured our efforts into three strategic path- ways: Empower, Elevate, and Innovate. Each of these pathways serves as a guiding principle for our pro- grams, initiatives, and advocacy efforts.
TABLE OF CONTENTS
Sponsorship Benefits............................................3 Spring Opportunities............................................ 4 Summer Opportunities.........................................5 Fall Opportunities..................................................6 Winter Opportunities.............................................6 Depot Days Sponsorships.....................................8 Program and Initiatives........................................9 In-Kind Sponsorships..........................................10 Advertising Opportunities..................................10 Chamber Partner Benefits..................................11 (All Sponsorship Opportnities - Listed Alphabetically) Ambassador Program...............................................9 Awards Luncheon.......................................................5 Chamber Partner Spotlight......................................7 City Appreciation........................................................8 Deck the Depot............................................................9 Depot Days.................................................................10 E-Newlsetter............................................................... 12 Fill the Bus.....................................................................6 Finding Your Future....................................................8 Hartselle for the Holidays.........................................8 High Impact Marketing Opportunities................12 Impact Students..........................................................9 Legislative Update......................................................7 Lunch and Learn Series.............................................9 Mayor’s Prayer Breakfast.........................................5 Serve Day.....................................................................6 State of Healthcare....................................................6 State of Manufacturing.............................................5 State of Schools...........................................................8 Teacher Welcome.......................................................6
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Programs & Events Sponsorship Benefits What You’ll Receive for Your Investment This guide outlines sponsorships aligned with the Chamber’s initiatives, offering detailed specifications for each sponsorship package. Sponsorships categorized as “Presenting,” “Gold,” “Silver,” “Bronze” or “Table” come with the benefits listed below, while specific additional advantages are detailed for each opportunity.
Presenting Sponsorships • Number of Tickets: 8 Tickets • Event Signage: Logo on every table place cards • Customized Branding into event logo • Program (to be included, sponsorships must secure 30 days prior to the event): Logo • Social media: Logo on main event graphic; tagged/ mentioned in caption • Signature Benefits: Opportunities to provide corpo- rate merchandise at each seat, per chamber staff’s approval. • Exhibitor Booth • Recognition during event Gold Sponsorships • Number of Tickets: 6 Tickets • Event Signage: Large Logo on event signage • Program (to be included, sponsorships must secure 30 days prior to the event): Logo • Social media: Tagged/mentioned in caption • Event Registration Page: Logo • Featured Acknowledgment During Event • Exhibitor booth • Event Registration Page: Logo • Speaking Opportunities: Yes
Silver Sponsorships
• Number of Tickets: 4 Tickets • Event Signage: Medium Logo • Program (to be included, sponsorships must secure 30
days prior to the event): Logo • Event Registration Page: Logo • Social media: Tagged/mentioned in caption • Exhibitor Booth Bronze Sponsorships
• Number of Tickets: 2 Tickets • Event Signage: Small Logo • Program (to be included, sponsorships must secure 30
days prior to the event): Logo • Event Registration Page: Logo • Social media: Tagged/mentioned in caption • Exhibitor Booth Table Sponsorships
• Number of Tickets: 6 Tickets • Event Signage: Logo on table
Example
State of Manufacturing This event allows members to showcase what sets them apart from the competition in the manufacturing industry while hearing from industry leaders on key topics relevant to manufacturing. • Presenting Sponsor: $1,500
SPRING 2026 OPPORTUNITIES
• Gold Sponsor: $800 • Silver Sponsor: $500 • Bronze Sponsor: $200 • Table: $350
Awards Luncheon Join us for a distinguished event celebrating the achievements of our business community. This lun- cheon features networking, inspiring speakers, and prestigious awards to honor outstanding individuals and businesses. Projected reach is 150+. • Presenting Sponsor: $2,000 • Gold Sponsor: $1,000 • Silver Sponsor: $725 • Bronze Sponsor: $350 • Table: $500 Awards • Dr. Thomas Guyton Humanitarian: $500 • E.R. Roberts Business Award: $500 • Tommy Ed Roberts Civic Award: $500 • John J. Sparkman Citizenship Award: $500
Mayor’s Prayer Breakfast Join us for the Mayor’s Prayer Breakfast, a community gathering focused on reflection and unity. This event fosters connections and encourages meaningful con- versations, with an estimated reach of 50-100 attend- ees. • Presenting Sponsor: $600
• Gold Sponsor: $400 • Silver Sponsor: $200 • Bronze Sponsor: $100
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State of Healthcare Join us for the State of Healthcare Address, where industry leaders will discuss current trends, challeng- es, and innovations in healthcare. This event provides valuable insights for professionals and community members alike, with an estimated reach of around 100 attendees. • Presenting Sponsor: $1,150
SPRING 2026 OPPORTUNITIES SUMMER 2026
• Gold Sponsor: $850 • Silver Sponsor: $500 • Bronze Sponsor: $200 • Table: $350
Fill the Bus Join us for the Fill the Bus event, where we come to- gether to collect school supplies for local students in need. Help us make a difference in our community by contributing to this important cause. Projected reach is 200+ • Bus Sponsor: $300
Teacher Welcome Join us for the Teacher Institute, an event welcoming educators back for the new school year. This gathering offers valuable resources, networking opportunities, and inspiration to kick off a successful academic year.
School Specific Presenters Hartselle City School - $2,000
Serve Day Join us for Serve Day, a community-wide event ded- icated to giving back and making a positive impact. Volunteers participate in various projects to help local organizations and residents. Together, we can strengthen our community, with an estimated reach of 150-200 participants. • Presenting Sponsor: $1,000
Danville - $2,000 Brewer - $2,000x Falkville - $2,000 Priceville - $2,000
• Gold Sponsor: $1,150 • Silver Sponsor: $975 • Bronze Sponsor: $525 • Friend of Education: $150 • Breakfast: $800
• Gold Sponsor: $800 • Silver Sponsor: $600 • Bronze Sponsor: $400 • Breakfast: $800
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FALL 2026 OPPORTUNITIES
SPRING 2026 OPPORTUNITIES WINTER 2026
City Appreciation Join us for City Appreciation Day. This event is an op- portunity to express gratitude for their hard work and commitment to our communities. Estimated reach is 150+. City Specific Presenters
Legislative Update Stay informed at the Legislative Update, where local leaders will discuss recent legislative developments and their impact on our community. This event pro- vides an opportunity for engagement and dialogue, with an estimated reach of 100+ • Presenting Sponsor: $1,000
Hartselle - $1,500 Falkville - $1,500 Priceville - $1,500
• Gold Sponsor: $750 • Silver Sponsor: $400 • Bronze Sponsor: $250
• Gold Sponsor: $1,000 • Silver Sponsor: $600 • Bronze Sponsor: $300 • Friend of the City- $150
Chamber Partner Spotlight
PLATINUM PARTNER
SILVER PARTNER
BRONZE PARTNERS
Finding your Future Join us for Finding Your Future, an event hosted by Hartselle High School designed to encourage early exploration of interests and careers. This platform connects industry leaders and organizations with parents and students as they navigate career paths together. Be there to gain insights and support your students in discovering their future. Projected atten- dance is up to 3,000! • Presenting Sponsor: $2,300
MARKETING PARTNER
• Gold Sponsor: $1,200 • Silver Sponsor: $725 • Bronze Sponsor: $350 • Friend of Education: $150
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Hartselle for the Holidays Festive downtown Initiative brings together a series of beloved holiday events designed to drive foot traffic, support local businesses, and create joyful family traditions in Historic Downtown Hart- selle. • Presenting Sponsor: $2,000 This seasonal sponsor is recognized as the lead sponsor for all Hartselle for the Holiday events. • Naming recognition across the entire holiday initiative • Logo placement on all marketing materials • Social media recognition throughout the sea- son • Recognition at all associated holiday events Ancillary Events Event-level sponsors receive recognition specific to their sponsored event, including signage, promotional mentions and applicable on-site visibility. Historic Holiday Treasure Hunt: An on-going interactive downtown scaven- ger hunt encouraging visits to participating businesses. • Gold Sponsor: $1,000
Santa at the Depot: A free event held at the historic train depot during Christmas Open House weekend, featuring photos with Santa, crafts, games, and treats for families. • Gold Sponsor: $850
• Silver Sponsor: $350 • Bronze Sponsor: $150 Window Wonderland:
A festive storefront window decorating initiative transforming downtown into a holiday destina- tion. • Gold Sponsor: $650 State of the Schools Join us for the State of Schools event, where edu- cators and administrators will discuss the current status, achievements, and future goals of our school system. This is a great opportunity to engage with the community and learn about the educational initia- tives shaping our students’ futures. Estimated reach is 100-200 attendees. • Presenting Sponsor: $2,000
• Gold Sponsor: $1,000 • Silver Sponsor: $700 • Bronze Sponsor: $500 • Table: $350 • Education Supporter: $150
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DEPOT DAYS SPONSORSHIPS
TOTAL RESOURCE CAMPAIGN 2025
Depot Days Festival Depot Days Festival lasts a week, ending with a lively street fair on the third Saturday of September. It show- cases Hartselle’s history and talents, offering a first look at the city. With around 20,000 attendees, from locals to out-of-state visitors, Depot Days is a beloved event that brings people together to enjoy the festivities.
• Presenting Sponsor: $10,000 • Gold Sponsor: $5,000 • Silver Sponsor: $2500 • Bronze Sponsor: $1000
ANCILLARY EVENTS
“Rails to Recovery” 5K Race & 1-Mile Fun Fun • Presenting Sponsor: $1,500
Car Show
• Presenting Sponsor: $1,350 • Gold Sponsor: $750 • Silver Sponsor: $500 • Bronze Sponsor: $350 • Presenting Sponsor: $800 • Gold Sponsor: $500 • Silver Sponsor: $250 • Presenting Sponsor: $1,000 • Gold Sponsor: $750 • Silver Sponsor: $500 • Bronze Sponsor: $350 • Presenting Sponsor: $1,000 • Gold Sponsor: $750 • Silver Sponsor: $500 • Bronze Sponsor: $350
• Gold Sponsor: $750 • Silver Sponsor: $500 • Bronze Sponsor: $350 Landmarks & Legends
Community Worship
• Presenting Sponsor: $1000 • Gold Sponsor: $500 • Silver Sponsor: $350 • Presenting Sponsor: $400 • Gold Sponsor: $250 • Silver Sponsor: $100 • Presenting Sponsor: $1,750 • Gold Sponsor: $1,000 • Silver Sponsor: $650 • Bronze Sponsor: $350
Entertainment
Art Show
Light up the Night
Kid Station
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PROGRAMS & INITIATIVES
TOTAL RESOURCE CAMPAIGN 2025
Ambassador Program
Hart Walk & Breast Cancer Walk Health Awareness Walk Series: Event-level sponsors receive recognition specific to their sponsored event, including signage, promotional men- tions and applicable on-site visibility. • Presenting Sponsor: $1500 (2-year contract)
• Presenting Sponsor: $700 • Gold Sponsor: $500 • Silver Sponsor: $300 • Bronze Sponsor: $100
Deck the Depot
• Gold Sponsor: $900 • Silver Sponsor: $600 • Bronze Sponsor: $350
Fall Presenter $1,500 • Gold Sponsor: $750 • Silver Sponsor: $500 • Bronze Sponsor: $350 Winter Presenter $1,000
• Gold Sponsor: $750 • Silver Sponsor: $500 • Bronze Sponsor: $350 Lunch and Learn Series • Presenting Sponsor: $800
• Gold Sponsor: $600 • Silver Sponsor: $450 • Bronze Sponsor: $300 Impact Student Leadership Program • Presenting Sponsor: $1,750
Downtown Design Patron Sponsor
• Company logo featured on official downtown banners (2-year placement) • Visibility across 55 banners locations through- out downtown district • Recognition as a support of downtown revital- ization efforts • Inclusion on the Downtown initiative webpage as a Patron Sponsor • Presenting Sponsor: $1500 (2-year contract)
• Gold Sponsor: $1,000 • Silver Sponsor: $500 • Bronze Sponsor: $400 • Student Sponsor: $500
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City Appreciation • City Appreciation Décor Sponsor: $500
In-kind sponsors provide décor for the event with ta- bletop signage at each table and/or station with retail value at no less than $500 • Lunch Sponsor: $1,800 In-kind sponsors provide lunch for the event with retail value no less than $1,800 Hospitality at the Chamber • The Chamber staff welcomes many members and visi- tors to the Chamber building every week. The Hospitality Sponsor helps make it possible to serve coffee, bottled water, and refreshments for visitors. The sponsor will be identified by signage at coffee station. • Exclusive Chamber Hospitality Sponsor: $1,255 Serve Day Breakfast Sponsor (Valued at $1,500) • Your company will bring and provide breakfast for ap- proximately 350 volunteers on the morning of Serve Day Total Resource Campaign • In an organized six weeks, volunteers raise the fund- ing for our Chamber programs for the entire year. This campaign markets sponsorships of the Chamber’s programs, events, publications, as well as recruits new members. • Projected reach is 40 people • In-kind sponsors provide lunches to all volunteers at one of their weekly rallies with retail value no less than $200.
IN-KIND SPONSORSHIPS
Ambassadors • The Ambassadors are the Chamber’s premiere vol- unteer organization, composed of 30 high-energy, outgoing, and successful businessmen and women. The Ambassadors work together as a team to increase membership retention, add new members, and to im- prove awareness of Chamber benefits. • Projected reach is 35 motivated and active community leaders • In-kind sponsors provide lunch for quarterly meetings, annual training, and/or the Christmas Party • Annual Training Sponsor: retail value no less than $750 • Christmas Lunch Sponsor: retail value no less than $600 • Quarterly Sponsor: retail value no less than $300 Annual Meeting Décor • At the Chamber’s largest corporate event of the year, you will have four seats reserved for you and selected guests, as well as the opportunity to provide your dé- cor services, featuring recognition of your company on each table centerpiece. • Projected reach is 300+ guests In-kind sponsors provide décor for the Annual meeting • At the Chamber’s largest corporate event of the year, you will have a table reserved for you and selected guests, as well as the opportunity to provide your ca- tering services, featuring event signage and recogni- tion at the event. Board of Directors • This sponsorship gives you the opportunity to get direct visibility before 15 decision makers from our member businesses at their monthly Board of Directors Meet- ing. The Board is comprised of top executives from the Hartselle Area. • Projected reach is 15 to 20 C-suite level executives • In-kind sponsors provide lunches to all volunteers at one of their monthly meetings with retail value no less than $250. with retail value no less than $800 Annual Meeting Dinner Sponsor (Valued at $3,200)
ADVERTISING OPPORTUNITIES
E-Newsletter The Chamber sends the Chamber Connection monthly to both members and prospective members. This news- letter features member spotlights, welcomes new mem- bers, announces upcoming events, recaps past events, shares community resources, and updates members on any Chamber changes. Additionally, it highlights the Chamber’s staff and board members. • Full page Ad - $200
• ½ Page Ad - $100 • ¼ Page Ad - $50
Newcomers Guide
• Presenting Sponsor: $1,000 • Gold Sponsor: $750 • Silver Sponsor: $500 • Bronze Sponsor: $250
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Chamber Partner Benefits Join the team of businesses supporting key initiatives in Hartselle and its surrounding area by becoming an “initiative advocate” underwriter. Below is a list of benefits available at each level of partnership.
Platinum $20,000
Gold $15,000
Silver $10,000
Bronze $5,000
BENEFITS
Four Annual Passes to Community Events Receive four annual passes to attend our signature community events, offering valuable networking and promotional opportunities throughout the year. Unlimited Job Postings on HACC Job Board Post unlimited job openings on the HACC job board at no additional cost! The Chamber will also amplify your listing by sharing it on HACC’s LinkedIn and social media channels, boosting your reach to attract top talent. Recognition at HACC Meetings and Events Gain visibility at all HACC meetings and events, showcasing your support and commitment to the Chamber and connecting with fellow members and local leaders. Featured on the Chamber About Page Gain exclusive placement on the Chamber’s About page under the “Meet the Partners” tab, highlighting your busi- ness and fostering community connections. Free Marketing Consultation Unlock your business’s potential with a free marketing consultation tailored to leverage your presence within the Hartselle Area and Chamber events. Our staff will work with you to understand your goals and strategically position your business for success. On-Demand Chamber Mailing List Access Quickly reach a targeted audience with immediate access to our Chamber’s mailing list, keeping your business connected with the community when it matters most. Enhanced Online Directory Listing Maximize your visibility! Our team will collaborate with you to create a standout listing with tailored descriptions, high-quality images, and optimized keywords—helping you connect with more customers effectively. Host a Chamber Event at Your Business Showcase your business by hosting a Lunch & Learn, Rise & Resolve, or networking event, bringing Chamber mem- bers and potential clients right to your door. Exclusive Networking Opportunities Connect with industry leaders and like-minded professionals through unique, partner-only events designed to expand your network and drive growth. Quarterly/Bi-Annual Meetings with Community Leaders Connect quarterly with Chamber partners, local leaders, elected officials, and a state organization speaker for valuable networking and insights. Quarterly Member Spotlight & Marketing - Meet the Partner Elevate your business with our Quarterly Member Spotlight! This exclusive opportunity features your company in newsletters, social media, and on the Chamber website, boosting visibility and community engagement. Chamber Quarterly Profile Get featured in an exclusive article about your business in the Chamber’s quarterly digital newsletter, boosting your visibility within the community. Recognition on the Chamber Website Enjoy prominent recognition on the Chamber website, enhancing your brand’s visibility and connecting you with the local community and potential customers. Early-Bird Access & Premium Placement at Signature Events Enjoy exclusive early access and priority selection of premium tables or booths at all HACC signature events, maxi- mizing your visibility and engagement with attendees. Comprehensive Media Exposure Boost your brand with a full range of media opportunities, including billboard display, radio feature, news interview, and ads in Hartselle Living and the Hartselle Enquirer Economic Development Tours – Business After School Host students and parents for tours of local companies, showcasing career opportunities and encouraging students to consider local pathways for their future. Platinum Sponsor for All HACC Events” with first right of refusal Gain premium visibility as the Presenting Sponsor at all HACC events, positioning your brand front and center throughout the year.
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Cover Photo and Design by Greg Lane / Inspired Design & Graphics
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