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How attendees rank the importance of in-person event elements: 1 - Exhibits 2 - Networking 3 - Special Events 4 - Education 5 - Keynotes / General Sessions
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The top 10 places where people have received their favorite promotional products:
6 - Workplaces 7 - Food Markets 8 - Charity Events 9 - Music Festivals 10 - School Events
1 - Job Fairs 2 - Product Launches 3 - Tradeshows 4 - College Open Days 5 - Venue Openings
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The new focus for events is to make up for time lost during the pandemic. Today, audiences want a curated, personalized experience that is only possible by creating an integrated event strategy.
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Sources: Freeman.com
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