So Many Social Media Outlets WHICH ONE SHOULD YOU USE? Instagram was popularized by teenagers, but now over half of its users are between the ages of 25–34. Small businesses use this outlet to share upcoming events, sales, and products because of the new business feature on the app. Relationship-building is the sole focus for companies on Instagram because you can engage with customers through stories, live videos, and interactive polls. Twitter is the best place to have personal conversations, brainstorm, and share news. Over 59% of Twitter users are between the ages of 25–49, and 56% have completed some college courses or have a degree. Some businesses use Twitter to see what others are saying about their services and resolve any issues that occur. This is a great way to build trust with your customers and ensure that they know you care about their experience with you and your company. If you want to learn more about the different demographics for each outlet, go to Blog.Hootsuite.com/Social-Media-Demographics for more in-depth analysis and statistics.
A social media presence is essential to connecting with your company’s customers and prospects. But do you need every media platform to engage with others? Each outlet meets different needs and interests, so it’s crucial that you analyze which one will net the most engagement for your business. In fact, the demographic of your targeted audience will help you decide. Let’s look at the three main outlets customers use to discuss their needs and wants. Facebook is primarily used for family-friendly content. Recently, there is an added focus on business ads for networking purposes, which can help you attract more leads. The demographic on Facebook mainly focuses on individuals who are 45 years old and older. This platform is great for businesses targeting seniors, like those in the home improvement and estate planning industries.
SPICY LASAGNA – WITHOUT NOODLES
GG Gretchen’s Kitchen (My Mom’s Secret Recipes)
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INGREDIENTS
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• 1 1/2 lb ground beef • 1/4 cup water
• 1 14-oz can refried beans • 4 cups shredded colby jack cheese • 1 8-oz jar taco sauce
• 1 1-oz packet taco seasoning mix • 12 8-inch flour tortillas, or more if needed
DIRECTIONS
1. Preheat oven to 350 F (175 C). Grease a 9x13-inch casserole dish. 2. Heat a large skillet over medium-high heat and stir in ground beef. Cook and stir until beef is crumbly, evenly browned, and no longer pink, about 10 minutes. Drain and discard any excess grease. Add water and taco seasoning; cook and stir until mixture has thickened, 5–10 minutes. 3. Arrange 3 tortillas in the bottom of the casserole dish; spread about half the can of refried beans and half the ground beef atop the tortilla layer. Sprinkle 1 cup colby jack cheese over ground beef layer. Arrange 3 more tortillas over the cheese. Spread in the remaining 1/2 can refried beans and half the jar of taco sauce; sprinkle with 1 cup colby jack cheese. Arrange 3 more tortillas and top with remaining ground beef and 1 cup colby jack cheese. Top with last 3 tortillas and remaining 1/2 jar taco sauce. 4. Bake in oven until the top tortilla layer begins to brown, 20–25 minutes. Sprinkle 1 cup colby jack cheese over lasagna. 5. Turn on the oven’s broiler. 6. Place lasagna under the broiler until colby jack cheese is melted and bubbling, 3–5 minutes.
Corner Post MINISTRY
If you would like to listen to Dave’s spiritual podcast, visit CornerPostMinistry.com.
“We may make a lot of plans, but the Lord will do what he has decided.” –Proverbs 19:21
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