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INSIDE THIS ISSUE From the Desk of Dan PAGE 1 Scary Stories to Tell Youngsters PAGE 1
Would You SurviveThese Marketing Nightmares? PAGE 2 The Surprising Origins of Trick-or-Treating PAGE 3 Take a Break PAGE 3 Spiced Pumpkin Seed Crunch PAGE 3 October Is Breast Cancer Awareness Month PAGE 4 October is Breast Cancer Awareness Month. Organized, in the National Breast Cancer Foundation’s words, to“honor those at every step of the breast cancer journey,”the annual observance has also served to educate the public and raise funds for research. Learnmore about this deadly but survivable disease, and find out how you can help. According to the NBCF, 1 in 8 American women will be diagnosed with breast cancer at some point in their lives. It is the second leading cause of death in women (behind heart disease). A breast cancer diagnosis is not a death sentence, however. Thanks to research and ongoing education, there are over 3.3 million breast cancer survivors in the U.S. today. WHAT CAUSES BREAST CANCER? Breast cancer is caused by damage to cells’ DNA. It’s most common in women over the BREAST CANCER IS EXTREMELY COMMON.
EARLY DETECTION SAVES LIVES Do You or Someone You Love Need to Schedule a Mammogram?
if they have a family history of the disease). The Affordable Care Act (ADA) requires all health insurance plans to cover the cost of annual mammograms for women age 40 and older, and there are many organizations devoted to providing free mammograms to uninsured individuals. to learn how to help. The NBCF funds cancer research, works to provide free mammograms to low-income women, and serves as a resource for patients and their families. Many cities also have local organizations in need of donations and volunteers. YOU CANMAKE A DIFFERENCE. Visit Donate.nationalbreastcancer.org
age of 40, though approximately 2,500 men in the U.S. are diagnosed each year as well. The risk of breast cancer increases with age. Most risk factors, such as age, gender, and family history, cannot be changed. However, research shows that exercising regularly, maintaining a healthy diet and weight, andminimizing alcohol consumptionmay reduce your chance of being diagnosed with the disease. Hormone replacement therapy (HRT) may also place you at higher risk. Contrary to popular myths, breast cancer is not caused by milk, microwave ovens, cellphones, caffeine, plastic cutlery, or deodorants. ANNUAL MAMMOGRAMS ARE FREE. Early detection is the biggest factor in breast cancer survival. There’s some debate among researchers and insurance companies over the“right”age to begin screening, but most sources agree that women should begin to get regular mammograms in their 40s (and earlier
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