Image 3: PVAMU audience member uses pollinator pilot campaign's hashtag

As a result of this partnership, PVAMU did revamp its College of Agriculture and Human Sciences website over the course of the pilot and re- launched with the announcement, “Ag is Back!” The university’s communications team also is working on a newsletter to send to PVAMU’s existing audience, as well as to the 162 new audience members collected through the landing page.


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