BENTLEYSELLSNASHVILLE.COM
LISTING PRESENTATION YOUR ROADMAP TO A SUCCESSFUL HOME SALE
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d Hassle-Free Home Sale ~ Your Path to a Swift, Profitable, and Hassle-Free Home Sale ~ Your Path to a Swift, P
Bentley McKay YOUR LOCAL REALTOR® Serving the Nashville and the Surrounding Area for the last 7 years
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Nice To Meet You! SO YOU’RE READY TO LIST YOUR HOME?
I'm Bentley, and I'm committed to making your home-selling journey better.
When I first became a real estate agent, I realized how complex and stressful the process can be for many homeowners. That inspired me to want do things differently - to be the kind of agent who provides a smooth, rewarding, and even enjoyable experience for my clients.
My goal is simple: to help you sell your home for the maximum value in the shortest amount of time.
I'm here to look out for your best interests at every turn, making the process as smooth and stress-free for you as possible.
Ready to experience a different kind of home selling experience? Let's get started!
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Who You Partner With Matters INDUSTRY INSIGHT THAT PAYS OFF With 7 years in real estate, I've mastered the ability to navigate the market and get my clients top-dollar for their homes. This means: My pricing strategies and marketing expertise will maximize the value of your home You'll benefit from my keen eye for spotting hidden opportunities and trends early Expect transparent recommendations from me, empowering your decisions
300+ families served
7 years of expierence
52 homes sold last year
> 24 hour response time
CONNECTED AND IN-THE-KNOW In this business, who you know can be as important as what you know: You'll have access to my vetted network of top industry professionals My industry connections mean I can leverage off-market opportunities to get your home maximum exposure Need preparations, staging, or renovations help? I'll connect you with trusted contractors
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
About My Brokerage A LEADER IN THE REAL ESTATE INDUSTRY
I'm proud to be associated with [Brokerage Name], a leader in the real estate industry. Our brokerage is committed to:
Integrity: We always put our clients' interests first Innovation: We leverage cutting-edge technology to market and sell homes Excellence: We strive for the highest standards in every transaction.
Our mission is to redefine the real estate experience by providing unparalleled service, innovative marketing strategies, and expert guidance to every client we serve..
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Potential Outcomes of Our Meeting ANY OF THESE THREE OPTIONS ARE PERFECTLY FINE
Option #1: You'll have the opportunity to list your home with me
If you feel comfortable with everything I have to say, and I feel confident that I can meet your needs and timeline, this would be an excellent option for us both.
Option #2: You might decide not to list with me
If, for any reason, you don't feel comfortable with what I have to say or my approach doesn't align with your vision, that's perfectly okay.
Option #3: I may decide not to take your listing
If I believe I can't achieve what you want within your desired timeframe, I may recommend alternative options that better suit your needs.
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
MAKING YOUR MOVE A REALITY Your Exciting Next Chapter Your decision to move is more than just a change of address – it's the beginning of an exciting new chapter in your life. Let's take a moment to explore the wonderful journey ahead of you
How did you happen to pick where you are moving?
How do you envision your life changing in your new home?
What opportunities does this move open up for you and your family?
It's natural to feel a mix of excitement and nostalgia
Focus on the possibilities: Picture yourself in your new surroundings. Celebrate your current home: Reflect on the memories you've made here. Look forward to new experiences: What new adventures await you?
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
REALISTIC TIMELINE OF EVENTS Your Home Selling Timeline
If we sign the listing agreement today, here's a realistic timeline of events
2. Active Listing Day 1 of Market Debut
3. Marketing Blitz (First 2 weeks)
1. Preparation Phase (1-2 weeks)
6. Closing Process 30-45 Days After Offer Acceptance
4. Offer Review Typically within 2-4 weeks
5. Under Contract Day of Accepted Offer
If we start the process today... Listing Your Home: We could have it actively on the market within 1-2 weeks. Potential sale timeline: Given current market conditions, we could have an accepted offer within 2-4 weeks of going live.
Estimated closing: Your home could be sold and closed within 2-3 months from today.
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Confirming Your Home's Details NEED TO HAVE THE MOST UP-TO-DATE INFORMATION
I'd like to confirm that the basic information about your home is still the same as when you purchased it. Have there been any changes to:
Number of bedrooms? Number of bathrooms? Square footage? Lot size?
Key Features and Upgrades
Since you bought the home, have you made any significant upgrades or improvements? These could include:
Kitchen renovations Bathroom updates Flooring changes
Addition of outdoor living spaces Energy efficiency improvements Smart home technology installations
Property Condition It's important to address any potential issues upfront. Since you've lived here:
Have you noticed any structural issues? Any problems with water drainage or flooding? Have there been any pest infestations? Are you aware of any issues with the foundation?
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Understanding the Current Market
YOUR HOME'S PLACE IN IT
To price your home effectively, we need to look at three key categories of homes in your area. Each of these gives us valuable information that will help us position your home for a successful sale.
127
We need to position your home competitively against these properties. Your home's unique features and condition will play a key role in standing out from this competition.
Active Listings
43
These homes represent successful pricing and marketing strategies. We can learn from what worked for these properties to ensure your home attracts offers quickly.
Pending Listings
89
These sales give us a solid foundation for pricing your home. They also help us anticipate potential appraisal issues and ensure your home is priced to both attract buyers and pass appraisal.
Sold Listings
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Similar Active Homes COMPARABLE HOMES NEARBY PRICING YOUR HOME
123 Main Street
List Price: $557,000 Sold SqFt: $230/SqFt Sold Date: 08/10/22 DOM: 2 Subdivision: Barton Creek Year Built: 2017 Parking: Attached 3
Asking $575,000 4 Bedrooms 3 Bathrooms 3,000 Sq Ft 2 acres
123 Main Street
List Price: $557,000 Sold SqFt: $230/SqFt Sold Date: 08/10/22 DOM: 2 Subdivision: Barton Creek Year Built: 2017 Parking: Attached 3
Asking $575,000 4 Bedrooms 3 Bathrooms 3,000 Sq Ft 2 acres
123 Main Street
List Price: $557,000 Sold SqFt: $230/SqFt Sold Date: 08/10/22 DOM: 2 Subdivision: Barton Creek Year Built: 2017 Parking: Attached 3
Asking $575,000 4 Bedrooms 3 Bathrooms 3,000 Sq Ft 2 acres
Currently Pending COMPARABLE HOMES NEARBY PRICING YOUR HOME
123 Main Street
List Price: $557,000 Sold SqFt: $230/SqFt Sold Date: 08/10/22 DOM: 2 Subdivision: Barton Creek Year Built: 2017 Parking: Attached 3
PENDING 4 Bedrooms 3 Bathrooms 3,000 Sq Ft 2 acres
123 Main Street
List Price: $557,000 Sold SqFt: $230/SqFt Sold Date: 08/10/22 DOM: 2 Subdivision: Barton Creek Year Built: 2017 Parking: Attached 3
PENDING 4 Bedrooms 3 Bathrooms 3,000 Sq Ft 2 acres
123 Main Street
List Price: $557,000 Sold SqFt: $230/SqFt Sold Date: 08/10/22 DOM: 2 Subdivision: Barton Creek Year Built: 2017 Parking: Attached 3
PENDING 4 Bedrooms 3 Bathrooms 3,000 Sq Ft 2 acres
Recently Sold Homes COMPARABLE HOMES NEARBY PRICING YOUR HOME
123 Main Street
List Price: $557,000 Sold SqFt: $230/SqFt Sold Date: 08/10/22 DOM: 2 Subdivision: Barton Creek Year Built: 2017 Parking: Attached 3
Sold at $575,000 4 Bedrooms 3 Bathrooms 3,000 Sq Ft 2 acres
123 Main Street
List Price: $557,000 Sold SqFt: $230/SqFt Sold Date: 08/10/22 DOM: 2 Subdivision: Barton Creek Year Built: 2017 Parking: Attached 3
Sold at $575,000 4 Bedrooms 3 Bathrooms 3,000 Sq Ft 2 acres
123 Main Street
List Price: $557,000 Sold SqFt: $230/SqFt Sold Date: 08/10/22 DOM: 2 Subdivision: Barton Creek Year Built: 2017 Parking: Attached 3
Sold at $575,000 4 Bedrooms 3 Bathrooms 3,000 Sq Ft 2 acres
Impact of Price On Visibility UNDERSTANDING THE PRICE PYRAMID
Asking Price vs. Market Value
% of potential buyers who will look at your property
+15%
10%
+10%
30%
Market Value
60%
-10%
75%
-15%
90%
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Pricing Your Home To Sell PRICING YOUR HOME TO SELL
Low 01
Middle 02
High 03
$530,000
$542,900
$550,000
Based on everything we've discussed:
What price do you think we should use to create value in the current market?
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
NET PROCEEDS Estimated MIGHT EXPECT TO RECEIVE FROM THE SALE OF YOUR HOME
LISTING PRICE: Listing Agent Commission (__%) Suggested Buyer Concessions (__%) Transfer Tax Title Insurance Escrow Fees Home Warranty
$550,000
$542,900
$530,000
$16,500 $16,500
$15,900 $15,900
$16,287 $16,287
$530
$542
$550
$1,350
$1,410
$1,470
$900
$980
$940
$500
$500
$500
Misc. Closing Costs
$1,000
$1,000
$1,000
Total Estimated Costs Estimated Mortgage Payoff Estimated Net to Seller
$37,500
$36,080 $350,000 $143,920
$36,966
$350,000
$350,000
$155,934
$162,500
Our __% listing commission is designed to provide you with top-tier service while maximizing your net proceeds The suggested __% in buyer concessions can make your home more attractive to potential buyers, potentially leading to a quicker sale and better offers. We can adjust the buyer concessions based on market conditions and your specific needs. Our marketing strategies and negotiation skills aim to achieve the highest possible sale price for your home. We'll keep you informed at every step, ensuring you understand all costs and potential proceeds. Our goal is to sell your home quickly while maximizing your return.
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALTOR®
My Proactive Approach THE CONCEPT OF 'STALE LISTINGS'
Stale listings are properties that have been on the market for an extended period without selling. They often end up selling for less than they would have if priced correctly from the start.
You certainly don't want your home to fall into this category, right?
1.Initial 14-Day Evaluation
We'll assess our listing strategy after two weeks on the market. This involves analyzing current competition, buyer preferences, and recent sales. We'll also review feedback from showings to gauge market response to your property.
2. Data-Driven Adjustments
Based on our evaluation, I may recommend changes to optimize our selling strategy. This could include adjusting the price, refining our marketing approach, or tweaking the home's presentation to better appeal to potential buyers.
3. Flexible Pricing Strategy
Our initial price is a starting point, but we need to stay adaptable. Market conditions, including inventory levels, interest rates, and local economic factors, can influence pricing. We'll monitor these closely and adjust if necessary to remain competitive.
4. Ongoing Communication
I'll keep you informed throughout the entire process with regular updates. You'll always receive clear, data-driven explanations for any suggested changes to our strategy, ensuring you're involved in every decision.
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALTOR®
Marketing Touchpoints
EVERY TOOL AT OUR DISPOSAL TO SHOWCASE YOUR HOME
Professional Photography Virtual Home Tour
Targeted Postcard Mailing Neighborhood Mailouts
Local Magazine Feature
"Coming Soon" Pre-Marketing
Custom Property Website MLS Listing Launch
Public Open House Press Release Distribution Broker-Only Preview Event Relocation Packet Inclusion Telephone Marketing Campaign
Yard Sign on Property
Social Media Promotion Network Announcement Email Marketing Campaign YouTube Video Walkthrough Brokerage Website Feature Online Listing Syndication
Print Advertising
Instagram/TikTok Showcase Custom Property Brochure Community Showcase Event
Facebook Property Page
Announcement at Brokerages
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Home Buying Today
52%
Internet
WHERE BUYERS FOUND THE HOME THEY PURCHASED
28%
Real Estate Agent
8%
6%
Friend, Relative, Neighbor
Home Builder
4%
3%
Yard Sign/Open House
Knew the Sellers, Direct
>1% Print Advertisement
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Our Strategy to Reach Today's Buyers MARKETING PLAN FOR YOUR HOME
1 2 3 4 5 6
ESTABLISHING A STRONG ONLINE PRESENCE Optimized online listings with professional photography and virtual tours
LEVERAGING OUR EXTENSIVE AGENT NETWORK Leveraging our agent network to promote your property
PROVIDING IN-DEPTH PROPERTY INFORMATION Providing detailed property and neighborhood information
MAXIMIZING CURB APPEAL AND VISIBILITY Ensuring strong curb appeal and neighborhood signage
HARNESSING WORD-OF-MOUTH MARKETING Utilizing our reputation and client network for word-of-mouth marketing
IMPLEMENTING A DIVERSE MARKETING STRATEGY Employing a mix of online and traditional marketing methods
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Marketing Deep Dive MULTI-CHANNEL MARKETING
Internet Exposure Ensure maximum online exposure for your home List on leading real estate websites Utilize social media platforms for broader reach Implement targeted online advertising campaigns Designed to attract qualified buyers Generate leads through strategic online presence Networking and Agent Outreach Leverage our extensive network of real estate professionals Host broker open houses to showcase your property to other agents Utilize our database of potential buyers and investors Engage in personal outreach to agents with likely buyers Photography, Video Tours, & Virtual Tours Produce professional-grade photography Create engaging video tours Develop immersive virtual tours Showcase your home's best features Crafted for compelling first impressions Allows online exploration of every corner of your property
sold I'm going the extra mile to get your home fast
Community Engagement Promote your listing at local community events Engage with neighborhood associations and groups Utilize local connections to spread word-of-mouth about your property Professional Signage Install eye-catching, professional signage Captures attention of passersby and creates strong local presence High-quality signs designed to stand out Generates immediate interest in your propert Print Marketing Design professional brochures highlighting your home's features Distribute flyers in targeted neighborhoods Utilize direct mail campaigns to reach potential buyers Create compelling newspaper and magazine ads Exclusive Services Provide weekly status updates for consistent communication Our team is available for appointments seven days a week Offer maximum flexibility and accessibility Guarantee an open house every weekend until your home is sold Include complimentary professional home staging consultations Ensure your property is showcased at its best and market- ready
When it comes to selling your home, I’ll go the extra mile to get it done right. I'll make sure your home gets maximum exposure through a smart mix of online marketing, eye-catching signage, and other tactics to capture buyer interest. My goal is to create a buzz and get serious buyers lining up so we can get top dollar and a quick sale for your place. It's a team effort, but with open communication and my hard work behind the scenes, you can feel confident your home will get the spotlight it deserves.
According to the National Association of Realtors' most recent data: 97% of home buyers used the internet in their home search process. Internet Exposure MAXIMIZING YOUR HOME'S ONLINE PRESENCE
To capture this vast online audience, we will list your home on multiple high-traffic real estate websites:
Homes.com Redfin
Multiple Listing Service (MLS) Zillow
Local Brokerage Sites
Realtor.com
Custom Property Website
Trulia
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Our comprehensive social media strategy ensures your home gets maximum exposure across all major platforms, increasing the likelihood of attracting serious buyers and securing a quick sale at the best possible price. Social Media Strategy LEVERAGING LOCAL SOCIAL MEDIA
15,000 Local Followers
8,000 Local Followers
NextDoor
Top contributor in 15 Neighborhoods
5,000 Local Connections
Youtube
10,000 subscribers and over 500,000 total views
TikTok
5,000 local followers and 100,000 likes
Email List
20,000 subscribers in the Area
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
As you can see, professional photography makes a dramatic difference in how your home is perceived online. Professional photos: Professional Photography SHOWCASING YOUR HOME'S BEST FEATURES
Why This Matters
Before
87% of buyers find photos very useful in their home search Listings with high-quality photography sell 25% faster and often for more money . Virtual tours can help prequalify buyers, ensuring only serious prospects schedule in-person viewings. Professional visuals help buyers connect emotionally with a property before they ever step foot inside.
After
Our Process
Professional staging consultation to ensure your home looks its best 1. Photography session with our expert real estate photographer 2. Video tour filming with professional equipment and editing 3. Creation of 3D virtual tour using state-of-the-art technology 4. Review and approval of all visual content with you before publishing 5.
By investing in top-quality visual content, you help your home make a stunning first impression online, attracting more potential buyers and setting the stage for a successful, timely sale.
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Signage & Print Marketing MULTI-CHANNEL MARKETING
Professional Signage Standard "For Sale" Signs Rider Signs Directional Signs Benfits
Creates 24/7 visibility for your property Generates interest from drive-by traffic Provides immediate contact information for interested buyers Print Marketing Materials Property Brochures Neighborhood Flyers Direct Mail Postcards Open House Material Benfits Provides tangible information buyers can take home Creates a lasting impression beyond digital interactions Reaches potential buyers who may not be actively searching online
By combining professional signage and high-quality print materials with our robust digital strategy, we ensure your property receives maximum exposure through every available channel.
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Your Simple Guide to Selling Your Home
MY TRIED AND TRUE HOME SELLING METHOD
My 10-step approach makes home-selling efficient and stress-free, avoiding common challenges. Here's our game plan
Step 1: Initial Consultation
Step 2: Home Valuation
Step 3: Prepare for Showings
Step 5: Showings and Open Houses
Step 6: Review and Negotiate Offers
Step 4: Marketing Launch
Step 7: Due Diligence
Step 8: Seamless Closing
Step 9: After-Sale Support
Step 10: Celebrate Your Success
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Your Next Steps to Selling Your Home WHAT YOU CAN EXPECT TO HAPPEN AFTER THIS MEETING
Step 3: Prepare for Showings
Step 4: Viewing and Evaluation You’ll receive a comprehensive multi- channel marketing strategy for maximum visibility. I'll use my network and innovative strategies to attract buyers. You'll receive regular updates on listing activity and feedback. Your home will stand out in the market.
You’ll get professional photography and staging guidance. I'll coordinate top-notch photography to showcase your home. You'll receive personalized staging tips to impress buyers. Your home will be "show-ready" for maximum appeal.
Step 6: Review and Negotiate Offers
Step 5: Showings and Open Houses
You’ll get expert guidance on evaluating and negotiating offers. I'll advocate for you to secure the best possible terms. We'll strategize the optimal negotiation approach together. You'll feel confident in the final accepted offer.
You’ll get a streamlined, discreet showing process. I'll handle all showings and open houses professionally. You'll receive regular feedback and updates. Your daily life will face minimal disruption.
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Step 9: After-Sale Support I’ll continue to assist and provide resources after the transaction, helping with your next steps. I’ll remain available to answer questions, offer referrals, and ensure your satisfaction long after the sale. I’ll be your trusted partner for this sale and any future real estate needs. I’ll support you through this transition and beyond. Step 8: Seamless Closing You’ll have a stress-free closing experience with all the paperwork and details handled. I'll guide you through the closing process, ensuring timely document preparation and a successful transfer of ownership. You won't have to worry about any last-minute surprises or complications. I'll be there to celebrate with you when the keys are handed over. Step 7: Due Diligence You’ll receive proactive solutions to address any inspection issues or appraisal challenges, keeping the transaction on track. I'll coordinate with inspectors, appraisers, and your buyer's team to promptly resolve concerns. I'll handle any roadblocks to ensure a smooth closing. I'll keep you informed every step of the way, so you always know the status. Step 10: Celebrate Your Success You’ll experience the excitement and satisfaction of a job well done, with special celebratory touches to mark this huge accomplishment. I'll give you your closing gift, making your home sale an enjoyable, memorable experience. You can take pride in the successful outcome and feel confident about your next chapter. I'll make sure we celebrate this accomplishment in style.
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Understanding the NAR Settlement HOW IT EFFECTS YOU AS A SELLER
The key change: sellers are no longer required to offer compensation to buyer's agents as a condition of listing their home on the Multiple Listing Service (MLS).
HOW DOES THIS AFFECT YOU AS A SELLER?
HOW DOES THIS AFFECT BUYERS?
HOW DO BUYER'S AGENTS GET PAID NOW?
You now have more flexibility in deciding
Buyers may now be responsible for paying their agent's commission out of pocket if sellers don't offer compensation. Buyer's agents now must have signed agreements with their clients, clearly outlining their services and compensation.
Buyer's agents can still be paid through seller-offered compensation if the seller chooses to offer it. If no seller compensation is offered, buyers may need to pay their agent directly. Some buyers may negotiate for the seller to cover their agent's fee as part of the purchase offer.
whether and how much to offer as compensation to buyer's agents. You're no longer obligated to include a buyer's agent commission in your listing. You may need to consider new strategies for attracting buyers and their agents to your property if you opt to not offer compensation to a buyer’s agent.
Buyers might become more selective about using an
agent or may try to negotiate agent fees.
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALITY
Is it Really Necessary to Offer Commission? HERE ARE SOME FACTS TO CONSIDER The Pros of Offering Buyer’s Agent Commission Offering a buyer’s agent commission is a strategic move that can significantly impact the success of your home sale. It incentivizes buyer’s agents to prioritize your property, leading to increased showings and potentially faster offers. This approach can help your listing stand out in a crowded market, attract serious buyers, and ultimately lead to a quicker sale.
The Flip Side of Offering Buyer’s Agent Commission
It’s important to consider the additional costs involved. While a commission can enhance visibility and attract more buyers, it adds to your overall selling expenses. Evaluate how this investment aligns with your goals and market conditions to make an informed decision about whether to offer a commission.
“Bentley's approach to real estate is refreshingly thorough and client-focused. Her method consistently leads to better outcomes for sellers." - Jane Smith
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALTOR®
Do You Feel This Plan Has What It Takes to Get Your Home Sold?
ARE YOU READY TO PUT ME TO WORK FOR YOU?
I understand this is a big decision. What specific concerns do you have that we haven't addressed yet? I want to make sure you feel completely comfortable before we move forward. I'm confident that together, we'll achieve a successful sale of your home. I'm looking forward to getting started and keeping you updated every step of the way. Let's make this happen!" sold I'm going the extra mile to get your home fast
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALTOR®
Commission & Buyer Concessions UNDERSTANDING COMMISSIONS AND CONCESSIONS We charge **% on the list side and we recommend you pay **% in concession to the buyer to put towards their closing costs, which may include paying their agent.
In doing so, we can remain competitive and attract ALL of the buyers and their agents to your home
Benefits of Offering Buyer Concessions
Most offers written today are asking for closing cost help for the buyers. You'll most likely end up paying it anyway, and by offering it upfront, you won't get to take advantage of the marketing power that promoting these concessions will give you. Does that make sense? Attracts more potential buyers to your property Makes your home stand out in a competitive market Can speed up the selling process Often results in a higher final sale price Gives us a powerful marketing tool to promote your listing
By offering these concessions upfront, we're creating a win-win scenario. Buyers get help with their closing costs, making your home more attractive, while you benefit from increased interest and potentially a faster sale at a better price
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALTOR®
Your Next Steps... GETTING YOUR HOME ON THE MARKET
Step 1. Sign the Listing Agreement We'll review and sign the paperwork today This officially starts our partnership Step 3. Prepare for Photos I'll provide a checklist for staging your home My team can assist with decluttering and arranging if needed Step 5. Set "Go Live" Date We'll determine the best day to list your home on the market Usually within 7-10 days from today
Step 2. Professional Photography We'll set a date for our photographer to capture your home's best features Typically within the next 3-5 days Step 4. Install "For Sale" Sign I’ll place my professional signage on your property This typically happens 1-2 days before going live on the market Step 6. Final Review Meeting We'll meet to review all marketing materials and strategies This is your opportunity to ask any final questions before going live
YOUR ROADMAP TO A SUCCESSFUL HOME SALE
BENTLEY MCKAY REALTOR®
Thank you for considering me to help sell your home. My commitment to you is clear:
To sell your home for the most money possible, in the least amount of time, with the least amount of hassle.
Your dream sale is within reach, and I'm here to make it a reality. Let's take the first step together towards a seamless, stress-free sale. Let’s get started today to begin your tailored home-selling experience, and let's turn that 'For Sale' sign into 'Sold'!
Scan the QR code to stay in the know about local happenings, hot new listings, fun things to do, and so much more. let’s connect
Bentley McKay YOUR LOCAL REALTOR® Serving the Nashville and the Surrounding Area for the last 7 years
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My commitment to you is clear: YOU DESERVE NOTHING BUT THE BEST OF THE BEST To sell your home for the most money possible, in the least amount of time, with the least amount of hassle.
Bentley McKay REAL TOR®
914.552.0000 cell
ESTD. 2017 MODERN HOMES REAL ESTATE AUSTIN, TEXAS
914.552.0000 office
email@realestate.com
123 Main St. Austin, TX
THANK YOU !
Thank you for considering me to help sell your home. My commitment to you is clear:
To sell your home for the most money possible, in the least amount of time, with the least amount of hassle.
Your dream sale is within reach, and I'm here to make it a reality. Let's take the first step together towards a seamless, stress-free sale. Let’s get started today to begin your tailored home-selling experience, and let's turn that 'For Sale' sign into 'Sold'!
let’s connect
Bentley McKay YOUR LOCAL REALTOR® Serving the Nashville and the Surrounding Area for the last 7 years
Scan the QR code to stay in the know about local happenings, hot new listings, fun things to do, and so much more.
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thank you! Thank you for considering me to help sell your home. My commitment to you is clear: To sell your home for the most money possible, in the least amount of time, with the least amount of hassle. Your dream sale is within reach, and I'm here to make it a reality. Let's take the first step together towards a seamless, stress-free sale. Let’s get started today to begin your tailored home-selling experience, and let's turn that 'For Sale' sign into 'Sold'!
Bentley McKay YOUR LOCAL REALTOR® Serving the Nashville and the Surrounding Area for the last 7 years
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let’s connect
Bentley McKay YOUR LOCAL REALTOR® Serving the Nashville and the Surrounding Area for the last 7 years
Scan the QR code to stay in the know about local happenings, hot new listings, fun things to do, and so much more.
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