15 ways to increase your newsletter open rate
Send yourself a copy before you send it to the world
Professional content is content that is free of typo's, grammatical errors, broken links, confusing messages, bungled graphics. Send it to yourself and check for readability, and mistakes. Grammarly can be your best friend here! OR send it to a friend or colleague to check. Pay attention to the subject line, preview body and links. Check it on your mobile AND on your desktop!
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