3. PERSONALISE THE APPROACH Chances are that before someone told you about Melaleuca, they first got to know you. They took the time to learn about you and how Melaleuca could help you in your life. Taking that same approach in sharing the Peak Performance Pack with others will dramatically improve the chances that they’ll see the value in the Pack and become lifelong users. Are they wanting more energy to keep up with a hectic schedule? Are they runners who could benefit from improved performance and a lower heart rate? Once you learn about the benefits of the Peak Performance Pack – and have experienced them yourself – you can share the Peak Performance Pack in a way that resonates with them and will truly enhance their lives. “I definitely tailor my approach,” says Senior Director 4 Andrea Soderberg. “If it’s a mom, I’ll talk about how Peak Performance is what we need for our bodies every day, so that we can perform at our best for our little ones and have all that energy. If it’s someone I know who is into health and fitness, I let them know how it can help with recovery and help them perform at their best.”* Sometimes you don’t even have to open your mouth to share your Peak Performance story. When people see the difference it has made in your health, they’ll ask you. That’s the experience of Director 2 Stephanie Frank. She says, “From the moment we started taking Peak Performance and the other Melaleuca products, my body started transforming. I was doing so much better, and other people noticed. I have random people come up and talk to me because they’ve seen the change. There are a lot of people out there who are interested in feeling better.”* 2. CREATE YOUR OWN PEAK STORY While scientific studies are critical for validating effectiveness, often the real power of the Peak Performance Pack comes from the effect it is having on customers across the globe. While there are thousands of Peak Performance Pack stories out there, the most impactful one will be the one you share about yourself. If you haven’t already, start taking the Peak Performance Pack . You may even consider getting your bloodwork done before you begin, and then again after 12 weeks. While the scientific trials are impressive, seeing results on someone others know and trust can be even more encouraging.
4. ADDRESS THEIR CONCERNS Not everyone you share the Peak Performance Pack with will be excited to try it right away. That’s okay. Whether they’ve had a bad experience with supplements in the past, no experience with supplements in the past, or they are concerned about their monthly budget, there may be some resistance to purchasing a Peak Performance Pack . Being patient and addressing their concerns can go a long way towards helping them see the value in Peak Performance . “I’ve found that once a customer is ordering and loving Melaleuca products, they are going to be more open to hearing about others,” says Andrea Soderburg. “I usually do a couple follow-ups a month with my new customers, and if they still haven’t tried Peak Performance , I can use that opportunity to tell another story about what Peak Performance has done for me or even share someone else’s story.” “When I first enrolled with Melaleuca, I struggled with the Peak Performance Pack because of the price, so I can understand that concern,” says Stephanie Frank. “But I tell them my story. At that time in my life, I was going to Starbucks every day, and just cutting that out of my life let me save money, I was healthier, and I don’t even have an afternoon crash anymore.” “I use the 90-Day Challenge all the time. I give my personal experience and then I tell them that you don’t have to take my word for it. You may not even know me. Take your Peak Performance Pack for 90 days. Test your blood before and after, and if you don’t feel a significant difference, you’ll get a full credit or exchange. So you have nothing to lose.” – Mandi Varnum, Executive Director 3 THEY CAN EXPERIENCE IT RISK-FREE Every product is backed by a 100% satisfaction guarantee, and the Peak Performance Pack is no exception. In fact, we’ve created the 90-Day Challenge specifically to allow people to experience the benefits of the Peak Performance Pack . If, after taking the Peak Performance Pack morning and night for 90 days, your customers can’t tell a significant difference in how they feel, Melaleuca will give them a full credit or exchange! There’s no form to fill out or website to visit. Their 90-Day Challenge automatically begins when they order their first Peak Performance Pack .
BENEFITS FOR A HEALTHY BUSINESS
Orders with Peak Performance Pack
Peak Performance Pack Users
New Members Who Order
58 % Higher Points/Order
9%–14 % Higher Retention Rate
30 % More Likely to Stay after 1 Year†
†Memberswhoorderat least two PeakPerformancePacks in theirfirst fourmonthsare 30%more likely to stillbe customersafterone fullyear.
A PEAK PACK FOR EVERY HEALTH PROFILE Once a Preferred Member tries the Peak Performance Pack , it won’t be long until they fall in love and start looking for more opportunities to experience amazing benefits. Ask about their Peak Performance Pack experiences as you follow up with them. Help your customers learn more about the Peak Performance Pack by pointing them to eu.melaleuca.com .
THE PROMISE OF ENHANCING LIVES
Melaleuca is built on a mission of helping others reach their goals. For some, that goal is finding a way to improve their situation and get ahead in life, with the finances and time freedom to provide a better future. For others, the goal is a more vibrant, healthy life with the vitality to make the most of it. But no matter what goal you or those in your organisation are striving for, the Peak Performance Pack is the key to helping you achieve it and maintain it – for life. MH
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