COMMUNITY INVOLVEMENT could be a great team-building exercise, and a lot of people will turn up and see your mobile advertisement in the parade. Being in the parade shows that you’re part of the community, and when you top it all off by tossing candy to the kids, you’ll really make an impact. WORK WITH LOCAL SCHOOLS Your company could donate school supplies or even sponsor a program. Art and music programs are often the first to suffer from budget cuts, so support from a local business could make a huge difference. Donate art supplies to the classroom, sponsor high school theater productions, or offer scholarships to help young musicians pay for new instruments. Keep the arts alive by helping the kids in your community do what they love. These suggestions require time and resources to pull off, but making the effort can transform your company from just another business in a sea of many to a pillar in your community. GRILLED CHICKEN THIGHS WITH PINEAPPLE, CORN, AND BELL PEPPER RELISH 4 servings (serving size: 2 thighs and 3/4 cup relish)
KELLY MULLINS GETS MEMBERS TALKING THE KEY TO CROSSFIT NE GEORGIA’S HYPE Starting as a member and then eventually becoming co-owner of the second CrossFit gym to be affiliated in Georgia, Kelly Mullins knows what it takes to run a successful box. When she and her husband Ray took ownership of CF NE Georgia in 2013, membership at the gym doubled. We reached out to Kelly to learn how she’s set her box up for success. Her approach ties in to how she found CrossFit in the first place. “I was working as a physical therapy assistant,” Kelly recalls. “My boss was really into this thing called CrossFit and kept asking me to try it.” Eventually, Kelly’s boss showed her the infamous “Nasty Girls” video, and sure enough, she signed up for her first class. “My very first workout was Fight Gone Bad,” Kelly remembers with a laugh. “I hated every minute of it. So naturally, I was hooked.” Now, as an affiliate owner, Kelly’s a big believer in the same marketing that brought her in the first day — word of mouth. “We barely spend any money on advertising,” Kelly explains. “Members are what made our growth happen,” she says. “We always put them first.” And when it comes to treating members right, Kelly definitely puts her money where her mouth is. “We’re big on pushing competitions,” she tells us. “We want people to represent our gym. If they do, we give them custom T-shirts for free.” And the free swag doesn’t stop there. Kelly and her staff make a point of handing out plenty of free decals for members to deck out their cars. “I have friends in Atlanta who have seen cars with our logo,” the Gainesville box owner proudly declares. It’s clear Kelly’s more than effective at getting the word out. Reflecting on six years of being an affiliate, Kelly finds that a gym’s flexibility is what’s most important. “The biggest thing with CrossFit in general is how you’re allowed to run your own box,” she says. “Each of them is different — they have their own communities,” Kelly continues. “Don’t give up on CrossFit, and it won’t give up on you.”
INGREDIENTS
• Cooking spray • 1 tsp garlic powder • 1 tsp ground cumin • 3/4 tsp salt, divided • 1/4 tsp black pepper, freshly ground • 8 skinless, boneless chicken thighs (about 1 1/4 lbs.) • 2 cups fresh pineapple, cubed (about 1/2 pineapple)
• 1/2 cup fresh corn kernels (about 1 ear) • 1/3 cup red bell pepper, finely chopped • 1/4 cup fresh basil, thinly sliced • 3 tbsp red onion, finely chopped • 1 tbsp cider vinegar • 1 tsp sugar
DIRECTIONS
1. Heat a pan over medium-high heat and lightly coat with cooking spray. 2. In a small bowl, combine garlic powder, cumin, 1/2 tsp salt, and pepper; sprinkle over chicken. 3. Add chicken to pan and cook 10 minutes on each side or until done. 4. While chicken is cooking, make the relish. In a medium bowl, combine remaining 1/4 tsp salt, pineapple, and remaining ingredients. 5. Serve relish over chicken.
NUTRITION INFORMATION
Calories
242 6.1g 1.5g 1.8g 1.5g
Carbohydrate
17.4g
Fat
Fiber
1.3g
Satfat
Cholesterol
118mg 2.2mg 571mg 38mg
Monofat Polyfat Protein
Iron
Sodium Calcium
Thanks, Kelly!
29.6g
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