RESULTS
family support
First 12 months our committee has been guided by a higher purpose statement and actionable corporate responsibility plan. Over 50% of donations directly impacted families in Michigan. 95% of donations were to organizations in Bay City and 100% of donations were to organizations in Michigan. Increased number of employees giving and total donations pledged for 2023 United Way employee giving campaign. Put together a food and household item drive for Gaylord, MI after tornado devasted the city in May; Also opened resorts to all Gaylord residents to take a break and enjoy our facilities.
INCLUSION IN OUTDOORS
Almost 27% of total donations directly impacted inclusion in the outdoor recreation industry. First year we supported Camp Fish Tales through donations and volunteerism. Camp Fish Tales was able to increase its campers by over 100 with their total number of campers being 341. Leadership staff attended Camp Fish Tales' annual fish races fundraiser; Staff also helped volunteer for their annual Halloween events.
CULTURE OF GROWTH
On a scale of 1-10, we increased employee score year over year by 0.1 for how proud they are to work for Outdoor Adventures. Implemented the company's first-ever Paid Parental Leave benefit for all full-time, regular employees. The Continuous Improvement Committee (CIC) launched this year with 2 cohorts, one in the spring and one in the fall. CIC produced a total of 21 graduates from 11 different departments/locations. 91% of the graduates are still employed with Outdoor Adventures and 3 employees received promotions after graduating from the program. Provided training to all staff through learning management system on diversity, equity and inclusion. Embedded messaging and training with company core values and celebrate employees who exemplify these values.
Made with FlippingBook Ebook Creator