The State of Content Marketing Report 2019 by SEMrush

21 / 62

Average CPC for Bidding on Keywords in Each Industry

AVERAGE CPC FOR BIDDING ON KEYWORDS IN EACH INDUSTRY

Insurance Online education Marketing Home and garden Automotive dealerships Jewelry Fitness and health Travel Real estate Pharmaceuticals

$17.55 $12.08

$6.45 $2.28 $2.18 $1.90 $1.81 $1.74 $1.40 $1.15

What we did: We looked at the average cost per click for each of the considered industries in the period between April and September 2019.

Made with FlippingBook - Online magazine maker