The State of Content Marketing Report 2019 by SEMrush

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Content Marketing Strategy

STR

DOES YOUR COMPANY HAVEA CONTENT MARKETING STRATEGY?

Yes No

77% 23%

HOW WOULD YOU EVALUATE THE PERFORMANCE OF YOUR CONTENT MARKETING STRATEGY?

3.5 for a Content Marketing Strategy

Excellent Good Average Fair Poor

9% 43% 38%

average rating

8% 2%

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