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Technologies and Challenges
WHAT ARE YOUR TEAM’S TOP CONTENT MARKETING CHALLENGES?
Creating content that generates quality leads
54%
52%
Creating content that attracts more traffic
Developing content that resonates with our target audience
45%
Improving the SEO performance of our content
44%
Finding ideas for creating new content
34%
Proving the ROI of our content
30%
Proving the effectiveness of our content marketing strategy
26%
Identifying the most efficient channels for content distribution
25%
Managing the editorial calendar
21%
Coordinating on the workflow
21%
Organizing and managing content marketing campaigns
18%
Hiring highly qualified specialists
16%
Maintaining a consistent tone of voice through all content marketing channels Finding the right content marketing technologies
14%
13%
Other
4%
0
25
50
75
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