SoM-UG-Prospectus-2020-(English)

BSc BUSINESS MANAGEMENT (MARKETING)

BSc BUSINESS MANAGEMENT (TOURISM)

3 YEARS FULL - TIME 4 YEARS FULL - TIME with a year abroad/ a year in industry

3 YEARS FULL - TIME 4 YEARS FULL - TIME with a year abroad/ a year in industry

A perfect choice if you are interested in the broad areas of marketing, sales and consumer behaviour. This degree allows you to pursue specialist business marketing topics, providing a focus on how customers and businesses interact in a global marketplace.

Equip yourself for success in one of the largest industries in the world. Delve into theory and practical application and develop skills that prepare you for a diverse range of career opportunities in the private, public and voluntary sectors of tourism and related industries – within the UK and internationally.

TYPICAL OFFER: ABB – BBB In addition International Students will need 6.0 (5.5) IELTS

TYPICAL OFFER: ABB – BBB In addition International Students will need 6.0 (5.5) IELTS

N1N5 N1N8 N1K5 N1NF

BSc Business Management (Marketing)

N1N2 BSc Business Management (Tourism) N1NA with a Year in Industry N1NB with a Year Abroad N12F with a Foundation Year

with a Year in Industry with a Year Abroad with a Foundation Year

YEAR ABROAD AVAILABLE

YEAR IN INDUSTRY AVAILABLE

YEAR ABROAD AVAILABLE

YEAR IN INDUSTRY AVAILABLE

Modules studied may include:

Modules studied may include:

YEAR 1 Accounting for

YEAR 2 Consumer Behaviour; Digital Marketing; Economics for Business; Strategic Analysis; Strategic Marketing Planning; Statistics for Business.

YEAR 3 Final Year Project; Marketing Research; Marketing Ethics; Marketing Communications; Power and Organisation; Strategic Implementation.

YEAR 1 Accounting for

YEAR 2 Contemporary Issues in Tourism; Economics for Business; Entrepreneurship for Tourism Experiences; Marketing Places; Strategic Analysis; Tourism in Practice.

YEAR 3 Final Year Project; Leadership; Marketing Research; Public Choice; Sustainable Tourism; Tourism Planning.

Business; Managing People; Marketing; Finance for Business; Operations Management; The Global Context of Organisation.

Business; Managing People; Marketing; Finance for Business; Operations Management; The Global Context of Organisation.

Subject to module selections

Subject to module selections

GET IN TOUCH EMAI L : STUDY@SWANSEA .AC.UK

GET IN TOUCH EMAI L : STUDY@SWANSEA .AC.UK

TEL : +44 (0)1792 295111 SWANSEA .AC.UK/SOM

TEL : +44 (0)1792 295111 SWANSEA .AC.UK/SOM

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