RENCONTRE
"RAISE YOUR PEN!"
DISCOVER AN ELITE BOUTIQUE CLOSE TO YOU
She is a designer, stylist, illustrator, author of comic books, humourist and calligrapher! "People think that I change jobs often, although I see that they are all linked by the fact that I always have a pen in my hand! "Meeting with Mine Vander. Yasmine Vanderauwera (artist name MINE VANDER) writes as she breathes.
Since 2017, Elite has established its own network of shops, the "Elite Gallery", all over Switzerland and in the two design capitals, Paris and Milan and in Cape Town. They enable us to advise you as best as possible to meet your personal sleep preferences.
"My brain works like a popcorn machine!" She uses writing to bring the raw material of her sketches to life on paper: her travels (184 escapades in fifteen years) or her conversations captured in a café. Her bed is, at times, her workshop: so- metimes out of necessity when travelling or for pleasure as well. "To write is to be nowhere and everywhere at the same time. I love that feeling. I also see it as a way to archive the past, organise the present and plan for the future. I encou- rage everyone to give it a try; pick up your pen and drop your phone: you'll put your mind in order! Adding to the pleasure of writing is the gift of slowing down. This precious moment is magnified by a candle that she lights at the beginning of the practice and extinguishes when she finishes.
" François Pugliese, CEO of Elite, sums it up: "Choosing a mattress is 80% technique and 20% feeling." The house of Elite offers some sixty options - each model comes in three different comforts, from the firmest to the softest and most enveloping. When choosing a mattress, it is particularly important to receive advice from someone who knows the range inside out. This is why we have been deve- loping our own network of stores, the "Elite Gallery". These cocoons situated in the heart of cities and the most beautiful Alpine resorts are entirely devoted to Elite products. Personalised advice Discover our wide selection of beds at our galleries, as well as a full range of bedding accessories; duvets, bed linen (see p. 24), slippers and throws - in ele- gant settings that characterises the es- sence of the House of Elite. In this cosy atmosphere, our attentive and caring advisers will attend to your personal preference to help you achieve the sleep of your dreams. "Many clients come to us complaining of poor sleep caused by pain and discomfort when they sleep," says François Pugliese. Our
experienced and trained advisers will quickly identify and select two or three models most likely to suit you. Similar to testing perfumes, your body will be willing to try no more than four or five mattresses. The only question : comfort To test a bed, it is not essential to spend an entire night on it. Just relax and lay down. This is why we have created showrooms with a private and relaxing environment where you can feel comfortable. Ten minutes is enough to become aware of any unpleasant pres- sure points. It is when choosing the future companion of your dreams is personal and subjective. It is a worthwhile investment to take time and visit an Elite Bou- tique to determine if you prefer the dynamic support of a pocket-spring or the enveloping feeling of foam or latex. If, for some reason, you are not entirely happy with the feel of
the mattress and experience any discomfort during the first three mon- ths after receiving it, our "Sleep & Dream" warranty system allows you to change the firmness of your mattress. Nothing compares to the perfect nights' sleep. The final choice: the bed design Your final choice is to decide if you want your bed to enhance the decor and become the bedroom's centrepiece. The headboards, bases and mattresses, are entirely handcrafted by our craftsmen in our Aubonne workshops close to the shores of Lake Geneva. We design each element to create an atmosphere in your bedroom that is customised to suit your personal preferences, whether your taste in style is classic or at the forefront of cutting edge design.
NOTA BENE
She writes books but also lives! She created "Chorégraphic" with a DJ, a dance performance planned to take place in front of more than a thousand people on the Place des Nations in front of the UN in Geneva. Unfortunately, this event was cancelled due to the pandemic. Her hands were to be filmed writing words chosen by the audience in calligraphy and projected live onto a giant screen while being accompa- nied by the beat of electronic music. We note that this event was only postponed!
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Find Mine Vander on Instagram: @minevander
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