Chiro1Source -June 2020

E EXTRA MILE TO EAN YOUR CLINIC THE AIR YOUR PATIENTS BREATHE

'THE HAPPY CUSTOMER HANDBOOK' HEAR FROM KEITH LEE!

About a year and a half ago, we started using Keith Lee’s Make-You-Happy Customer Service system here at Chiro1Source. Everyone loves what Keith teaches, and in fact, his teachings led to this monthly newsletter. So I asked Keith if he would share his customer service advice in this newsletter. He agreed to be a regular contributor AND offered to give you his book “The Happy Customer Handbook: 59 Secrets to Creating Happy Customers Who Come Back Time and Time Again and Enthusiastically Tell Others About You” for free! He just asks that you pay $2.97 for shipping and handling. Keep reading to find out how to get this resource. Here’s more from Keith.

or a miniature version for a single room, and it’s just about as high-tech as air purifiers get. Not only does it fight odors but it also helps ease allergy and asthma symptoms and protect your health by stopping pathogens before they reach you.

Another perk of the Triad is that it doesn’t need constant filter replacements. In the past, companies that manufactured air purifiers sold

the units cheaply but made a huge profit on replacement filters. The Triad still has a filter, of course, but you can pop it out and wash it at home without ordering any new parts! Our clients use the miniature Triads in their treatment rooms and sell them to patients for their homes, and we use the larger ones in our own warehouse. Josh even keeps a miniature at home near his cats’ litter boxes to kill the smell, and it works like a charm.

INCREASE YOUR BOTTOM-LINE PROFIT BY 25%–95%.

Harvard Business Review reports that if you can prevent 5% of your customers from leaving, you can increase your bottom-line profit by 25%–95%. A U.S. News & World Report study found that the average American business loses 15% of its customer base each year. Take a look at these statistics:

If you want to learn more about the My Triad Aer, there’s a 15-minute video on our website that will walk you through everything you need to know. Visit Chiro1Source.com/air- purifiers_c_90.html for the latest information on how to protect your patients’ health.

• 68% of customers who stop buying from one business and go to another do so because of poor or indifferent service.

• 14% leave because of an unsatisfactorily resolved dispute or complaint.

• 9% leave because of price.

• 5% go elsewhere based on a recommendation.

• 1% die.

SO 82% GO SOMEWHERE ELSE BECAUSE OF A CUSTOMER SERVICE ISSUE!

With this information from Harvard Business Review and U.S. News & World Report, if you’re serious about staying in business, you'd better be serious about customer service.

What’s sad for you and me is that most of those customers or patients who leave don’t bother to complain. They just leave and don’t come back. Then you’re stuck spending a bunch of time, money, and resources trying to get new patients when consistent and persistent messages and training for team members and patients would have prevented them from leaving in the first place.

It’s been shown time and time again that getting new patients is one of the most expensive things you do. Once we get a new patient, we simply can’t afford to lose them.

My goal for you with these articles, and my book, is for you to create raving fans who come back time back time again and enthusiastically tell others about you.

Start now by getting “The Happy Customer Handbook” for free at KeithLee.ClickFunnels.com/the- happy-customer-handbook.

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