Equip Directory 2025

PRO EDUCATION SERIES Included for all attendees – Event Center, B103 Join us as a live audience member for the recorded Equip’s Pro Series where experts in the field take the stage to talk on tools and topics relevant to the industry. Recordings to be released after the 2025 show.

Building Strong Roots: Training & Assessment for Tree Care Success Friday, October 24 10:00 – 10:30 AM, Room B103

AI, Co-Op, and Content: The New Playbook for Dealers Thursday, October 23 10:30 – 11:00 AM, Room B103 We’ll break down three powerful levers you can pull right now: free AI tools that save time and sharpen your marketing, creative ways to turn everyday operations into content that wins customers, and smarter use of co-op dollars to unlock free money for digital campaigns, all with your brand in mind. Whether you run one location or twenty, you’ll walk away with actionable tactics and a clearer vision for how to grow your dealership in 2025, and beyond.

Achieve sustainable growth and operational excellence with proven tools from industry leader Jared Abrojena of The Academy. This session introduces a comprehensive assessment program designed for tree care companies to evaluate skills, identify gaps, and strengthen team performance. Learn how structured onboarding and training can improve safety, ensure compliance, and create a solid foundation for long-term success, equipping your workforce to thrive while protecting your business and reputation.

Branching Into Tree Care: Safety, Certification & Growth Thursday, October 23 11:30 AM – 12:00 PM, Room B103

Breaking Ground in Erosion Control: Strategies for Success Friday, October 24 11:00 – 11:30 AM, Room B103

Tree care offers landscapers a natural path to expand services and increase revenue, but only if done safely and professionally. Experts from the International Society of Arboriculture (ISA) will share how to enter the tree care business, why certification matters, and the best practices that set successful companies apart. Discover why adding tree care makes sense for your operation.

Erosion control is a growing field with strong demand and new opportunities. Experts from the International Erosion Control Association (IECA) will share how to get started, add these services to your current operation, and build partnerships that drive success. Learn best practices, proven strategies, and practical steps to expand your business in this essential sector.

Leadership Insights from the Landscape Management Top 150 Thursday, October 23 12:30 – 1:30 PM, Room B103

Collaboration and Sustainability can be your superpower Friday, October 24 12:00 – 12:30 PM, Room B103

What does the future hold for the landscaping business? Hear directly from the leaders of companies featured on Landscape Management’s Top 150 List as they share candid perspectives on growth, challenges, and opportunities in the industry. This session offers unfiltered insights from the largest firms shaping the market today, covering everything from operational best practices and workforce strategies to long-term predictions for the landscaping business.

Angelique Robb shares how collaboration with other specialists in the industry can secure better business for landscapers and be better for the planet.

Power Players: Women Shaping the Future of the Industry Thursday, October 23 4:00 – 5:00 PM, Room B103 Join us for this dynamic panel featuring: • Sara Hey , President, Bob Clements International • Shelia Matthews , Chief People Officer, Wilson360 • Bre Schoultz , Creator of Chickanic

These trailblazers will share real-world insights from across the landscaping and outdoor power equipment industries. It’s a unique chance for all attendees to connect, learn, and be inspired.

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