come away from Emily’s story with a renewed sense of hope and self-worth.
“I want this next generation, or rather these next generations, to really believe they can make a difference. There is a lot of fatalism in the world today. There are a lot of people who feel things have gotten out of control. So, I want them to understand there really is a role for them to play. I look back at some of the people who have changed the world, and at the time they were changing it, they had no idea what their impact was going to be,” Price says when asked about his legacy. “You can make a difference,” he adds. “Don’t pay attention to what you can’t control; think about what you can control.” To find out more about Price Associates, “Growing Influence,” and Price’s overarching mission, email him directly at ron@price-associates.com. His books are available at Barnes & Noble and on Amazon.com, Audible.com, Apple Books, and Kindle. And, if you’d like to revolutionize your sales approach and set your company on a clear path toward the kind of success we helped Price Associates achieve, give Sandler Training a call today at 208-429-9275 or visit us at Sandler.com.
you even connect with them on LinkedIn! It’s just your job to take in as much as you can,” Price tells us. “I’m firmly convinced if you do that long enough, what happens in your subconscious is you put together ideas from this expert, and this expert, and this expert, and this expert, and you create a recipe no one has ever created before. And when that happens, you become an expert.” Both character leadership and expert leadership are honed over the course of a lifetime. If you stop seeking out new knowledge after you gain expert status, you won’t be an expert for long. With the pace technology is moving, Price says, people who stop learning become obsolete almost immediately. Continuing to develop both your own values and your expertise over time is the best way to attract people to lead, and in the end, it’s the following that makes or breaks a leader. “If you think you’re a leader and no one is following, you’re just out for a walk,” Price says, quoting a favorite bumper sticker. The third dimension, structural leadership (also known as positional leadership), is distinct from the other two because it’s more about the title. To become a structural leader, you need to actually be handed a leadership position in a company. As Price puts it, people follow structural leaders because they have to, but that doesn’t make being a structural
leader any more secure than being a character leader or an expert leader. You still need to work for it and learn how to carry it well. Doing that requires three things:
1. Knowing the rules of the position
2. Understanding the results you’re expected to deliver in the position
3. Recognizing the relationships the position requires
In other words, you need to know what you’re allowed to do, what you need to do, and how you should treat others. “This is different from the other two dimensions because it’s always on loan; you never get to own it,” Price explains. All together, Price describes these dimensions as “ways we build influence.” The first two, character leadership and expert leadership, are personal commitments anyone can achieve while the third is something that must be handed to you — and so can be just as easily taken away. Readers of “Growing Influence” learn these leadership lessons right alongside Emily, the book’s main character. They’re valuable insights that Price Associates can help companies and individuals take further. But Price says, more than any specific dimension, he hopes readers
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