CASE STUDY:
60% Increase in Reactivated Patients with Digital + Print Newsletters
PRIOR TO PRACTICE PROMOTIONS
REACTIVATED PATIENTS
$ 957,120 ESTIMATED REVENUE
REACTIVATED PATIENTS
997
150
PATIENT VALUE
x $ 960
100
50
AFTER PRACTICE PROMOTIONS
$ 1,538,880 ESTIMATED REVENUE
REACTIVATED PATIENTS
1,603
0
AUG 2020
FEB 2021
AUG 2021
FEB 2022
AUG 2022
PATIENT VALUE
x $ 960
KEY RESULTS
How This Clinic Propelled Themselves To Unbelievable Past Patient Numbers Since Joining Practice Promotions! Picture this —your PTs’ schedules are packed full, so you decide to reduce your spending on marketing. But suddenly, patients that you were once reaching are no longer seeing your clinic name! Now they’re seeking treatment from your competitors. Going idle on your marketing can do more harm than you think. Check out this multi-location Chiro + Sports Therapy clinic who used month-to-month patient newsletters to reach new highs! Remember—acquiring a past patient is more cost-effective for your clinic than acquiring a brand new patient, making Patient Newsletters one of the strongest marketing strategies out there for PTs and Chiros!
60% INCREASE in Reactivated Patients
AVG. 91 REACTIVATED PATIENTS PER MONTH since beginning Digital + Print Patient Newsletters (February 2021-Present)
122 REACTIVATED PATIENTS in October 2022 (Most ever!)
CONTACT YOUR ACCOUNT MANAGER ABOUT DIRECT MAIL NEWSLETTERS!
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