PROMOTIONAL FEATURE
What challenges does the industry face and where does Emcab fit in solving those challenges? In a fast-paced industry, networks are requiring deployment faster and easier than ever before. On top of this, getting the correct product can be a real challenge, not to mention that you must choose the right cable to go in the right microduct. Emcab eliminates this need – we work with our customers to support them in selecting the correct solution for them. We have all the abilities in terms of people and innovative solutions to assist in this. Our ABC Configurator is the perfect example of this – our customers can choose the perfect solution for their application by simply selecting relevant parameters at a click of a button. What are the differences between cable and blown fibre? While blown fibre has vast benefits, there are some things fibre just cannot do. Emcab optical cables allow for higher fibre counts with up to 864 fibres. Historically backbone cable ducts were often congested with heavy cables, but now with the latest technologies in fibre core (200 µm for example) we can accommodate increased fibre capacity within a smaller cable diameter. With smaller cable diameters, more fibre can be installed into the network, and installing such cables into Emtelle microduct bundles offers more individual and flexible pathways. What are the next steps for Emcab – including long and short-term goals? First and foremost, it’s about making our customers aware of Emcab. Since launching, the interest has been phenomenal, proving we are in a promising position to increase our market growth in Europe and further afield. We will be working hard to become and secure a position as cable leader within the industry. We have lots of beneficial sales tools to showcase our offering and we will be taking these to our customers in the coming weeks. It doesn’t stop there - we have got lots of exciting developments up our sleeve which we will be releasing on our Emcab LinkedIn – follow us to be the first to know! Emcab strapline is “Embrace Cable Excellence” – what is meant by that? Primarily the concept of Emcab is two companies embracing to create the ultimate solution offering. Clearly, we are proud of our passion for cables and product excellence, and while it’s been embraced by both Emtelle, Incab and all involved in Emcab, the aim is for our customers to embrace Emcab’s cable excellence and be just as passionate
EMCAB PRODUCTION SITE, SOURCE EMCAB
and capacities of both further elevates the service we can provide to the worldwide market. Our four manufacturing sites allow us to widen our supply to our customers across a larger geographical area in an efficient manner. Tony Rodgers, CEO Emtelle: As Alexander says joining Emtelle’s blown fibre and microduct manufacturing experience with the fibre optic cable capabilities of Incab, allows Emcab to offer a truly best-in-class, 100% compatible fibre connectivity solution. The additional fibre capacity this venture brings to Emtelle further enhances the fibre-in-tube capability and capacity, with guaranteed operability between fibre and duct. This is the solution our customers have been asking the market for: cables and ducts that are matched – straight off the drum - guaranteed. www.emcab.co
as we are. In recent difficult times of “no embracing” we want to bring this approach back to our customers, move together and create a closeness that generates great service for our customers. Embrace Emcab, Embrace Excellence. A question for the two partnering companies; why Emtelle and why Incab? Alexander Smilgevich, CEO Incab: It goes without saying that combining both our technical experience and capabilities of both Emtelle and Incab made logical sense. We’ve worked closely with Emtelle for many years now and appreciate their established knowledge & experience within fibre and microduct manufacturing. It was clear to us that both our products go hand in hand. Fusing the two together and combining capabilities
Robert Deffa Wilk Managing Director, Emcab
Tony Rodgers CEO, Emtelle
Alexander Smilgevich CEO, Incab
www.opticalconnectionsnews.com
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ISSUE 21 | Q3 2020
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