VETgirl April 2024 Beat e-Magazine

QUARTERLY BEAT / APRIL 2024

QUARTERLY BEAT / APRIL 2024

0372950_VMX_Vet Mission Print.pdf 1 2/22/24 2:48 PM

Had I had access to a program like REACH on that Christmas Eve, that parvo puppy might have had a chance, and a mother might not have had to make such a painful, heart-wrenching decision. By partnering with REACH, we hope to help practitioners navigate challenging situations like these and ultimately answer their call as veterinarians to care for patients and ensure the bond with their clients and patients continues to thrive.

PRO PLAN VETERINARY SUPPORT MISSION GIVES PATIENTS AND PET PARENTS NEW HOPE Like all veterinarians, I chose my profession because I want to heal pets and help families. Because Purina Pro Plan Veterinary Diets shares this vision with the veterinary profession, they recently created their Veterinary Support Mission and, as their first act, donated $1 million to the American Veterinary Medical Foundation REACH Program™. Through REACH, veterinarians can apply for reimbursement grants when owners experience financial hardship. It’s truly life-giving.

According to the AVMF, the REACH Program delivers financial grants to practices whose clients may be experiencing financial hardship. Through the REACH Program, financial barriers can be lifted, the burden placed on veterinarians can be eased, and more help provided to ensure pets receive the expert veterinary services they need. Veterinarians can visit www.ProPlanVetSupport.com to learn more about the Pro Plan Veterinary Support Mission and the AVMF REACH Program.

VETERINARY SUPPORT MISSION EXPANDS “REACH” OF REACH

The REACH (Reaching Every Animal with Charitable Healthcare) Program was created by the AVMF to increase assistance to the most vulnerable communities and bring the foundation’s “Helping Veterinarians Help Animals” motto to life. The program, which received $200K in funding from Purina Pro Plan Veterinary Diets in addition to the $1 million Pro Plan Veterinary Support Mission donation in 2023, has grown since its inception in 2022 and has the resources now to assist thousands of animals.

There are A MILLION REASONS you love what you do, and we want to help. That’s why we’ve dedicated $1,000,000 to the AVMF REACH Program™ to help you care for pets in need.

Visit ProPlanVetSupport.com to learn more.

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Live size: 7” x 9.5” Trim size: 7.5” x 10” Bleed size: 7.75” x 10.25”

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VETGIRL BEAT EMAGAZINE | VETGIRLONTHERUN.COM

VETGIRL BEAT EMAGAZINE | VETGIRLONTHERUN.COM

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