AMBITION | BE IN BRILLIANT COMPANY
F rom quarantined students to a rapid migration to online teaching and learning, business education experienced its fair share of disruption in 2020. Yet, during this tumultuous year, AMBA & BGA was able to carry out a 360-degree portfolio of research, looking at the perspectives of Business Schools, employers, students and graduates as they sought to acclimatise to the conditions imposed by the Covid-19 pandemic. The research delved into the need for greater technological innovation – both in terms of course delivery and digital skills – and explored respondents' views on how successfully the business education landscape is evolving to meet the ever-changing needs of stakeholders at all levels. This section of the research focuses on the views of 2,110 MBA graduates, surveyed in the spring and early summer of 2020, on their satisfaction with their MBA and their
continuing relationships with the Business Schools at which they studied, in relation to lifelong learning and their continuing development.
value to their career prospects. Among respondents, 88% agreed that they have ‘gained substantially more skills to help them do business better’ as a result of completing the MBA. Meanwhile, 81% agreed that ‘the skills they learned during their MBA have helped them be more mentally resilient’, and 74% believed ‘they have been able to develop all the business- related skills they wanted’ as a result of completing the qualification. In terms of salary expectations, graduates were less sure as to how far their MBA has made an impact. Just over a third (23%) neither agreed or disagreed that ‘they felt equipped to reach the salary they wanted to achieve in the future’ – and 11% actively disagreed with this statement. When the sample was segmented to only include the findings for MBA graduates that had completed their qualification less than a year before taking the survey, the results revealed a higher level of satisfaction, compared with the rest of the sample. In all the areas measured, recent graduates are either one or two percentage points higher
‘54% said they would have liked “more networking opportunities”’
Graduate satisfaction post-MBA Graduates’ sense of satisfaction with their MBA qualification was gauged in an earlier part of the year’s research. Encouragingly, 71% of those polled were either ‘very satisfied’ or ‘fairly satisfied’ with the impact of their MBAs on their careers to date. At the other end of the scale, 10% were either ‘fairly dissatisfied’ or ‘very dissatisfied’. Following this, participants were asked for their opinion on the areas in which they believed the MBA had added the most
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ON REFLECTION, IF YOU WERE TO DO AN MBA AGAIN, WHICH OF THE FOLLOWING ASPECTS WOULD YOU LIKE TO SEE MORE OF, OR IMPROVED?
54%
Better opportunities to network Help give me the knowledge and skills to successfully set up a new business More curriculum content on how to run a profitable business More appropriate content that is related to my industry Teach me skills that are more aligned to what I do in my job More curriculum content on how my business impacts on the world around me Provide me with more confidence to succeed in my jobs More curriculum content which looks at wider issues related to society More curriculum content on business ethics and sustainability Better quality of teaching Other (please specify)
37%
34%
31%
30%
29%
28% 28%
25%
22%
7%
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