AMBA's Ambition magazine: Issue 42, April 2021

AMBITION | BE IN BRILLIANT COMPANY

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CEO'S COLUMN

Gearing up for our first virtual Global Conference

Andrew Main Wilson looks forward to taking the AMBA & BGA Global Conference from a hotel to a film set

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irtual events have become the norm for all of us over the past year, but just because we are able to take part in international

conferences and networking events, but until we can do that – confident in the safety of all our delegates – we are continuing to invest in the highest quality of digital conference that we can. Later in this edition of AMBITION , we outline more information about the programme, features and speakers for the conference. I am sure you will agree that it promises to be one of the most exciting and dynamic conference programmes we've delivered and I'm delighted to welcome senior leaders from Alibaba, the World Health Organization, Ritz-Carlton, EY, Prada, and many more, to join with eminent deans and decision makers representing Schools from every continent in the world. From film studios in London, we will explore digital transformation, alumni relations, Business School collaboration, employer strategy, and lifelong learning. We will also blend these trends in higher education with wider societal issues, including diversity, climate change, CSR, responsible management, economic disruption, international relations, and the impact Business Schools are making on the communities in which they operate, as well as further afield. The 37 plenary sessions, workshops, interviews, roundtable debates, and

panel discussions will also offer you a choice of different formats through which to engage with conference speakers and facilitators. The conference is designed not only for deans and directors at Business Schools, and we would therefore like to extend a warm invitation to all your colleagues to join us in May to learn, share, network, and collaborate. My team is already in the process of creating more intimate and high-level physical, virtual and hybrid events exclusively for deans and MBA directors later this year and into 2022, about which I am very much looking forward to telling you, when plans are in place. As I mentioned, I want to be able to replicate and expand the great sense of camaraderie from across our global network that we felt during January's awards ceremony. As such, we are placing emphasis on the numerous networking opportunities available during the AMBA & BGA Global Conference 2021. These include AI-powered matchmaking to help you form new contacts, topic-led chatrooms, roundtable discussions, and interactive fireside chats. We very much hope that you will continue to feel a connection to the warm and enriching network that we take pride in within the international AMBA family.

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conferences from the comfort of our own homes, doesn't mean they can't offer a unique and immersive experience.

In January this year, I was delighted to host our first virtual AMBA & BGA Excellence Awards ceremony. It was a pleasure to meet and recognise the winners and finalists in all 11 categories, and myself and the team were honoured to see so many of you there during the event. There was a genuine sense of camaraderie in the fact that, while we couldn't all be together in person, one could feel the strength of our global community as people joined the ceremony from all over the world. I want to be able to replicate that feeling of community in our upcoming AMBA & BGA Global Conference from 10-12 May 2021. It goes without saying that, as soon as circumstances allow, AMBA will be reinvigorating its annual schedule of physical

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