STRATEGIC GOALS AND OBJECTIVES
III. PREMIER GOLF EXPERIENCE Maintain the golf experience as a private, premier-level golf course with excellent amenities. Invest in personnel, equipment and technology. Continue to revise the Golf Course Maintenance Standards to be consistent with best practices ensuring optimal playing conditions. Complete Golf Masterplan describing future changes in course design, landscaping and irrigation.
I. OPTIMIZE FOOD AND BEVERAGE Provide an exceptional dining experience.
1. Deliver consistent high-quality food and service at a competitive price. 2. Make the club the member preferred place to dine by offering menu variety while also maintaining member favorites. 3. Increase revenue by attracting members to the club through quality events that delight membership. 4. Balance member monthly subsidy with menu pricing to maximize club usage. 5. Encourage member sponsored events to increase revenue.
IV. THE COURTS EXPERIENCE Maintain and grow existing pickleball, tennis, and bocce programs and activities for all levels of play. Create teams to compete within the Coachella Valley pickleball league. Establish policies to ensure both a safe and optimal playing experience.
II. QUALITY COMMUNITY EXPERIENCE Establish and maintain the highest standards of excellence for quality and service in all club and community activities. Ensure positive experiences with security personnel, landscaping services and DHOA administration. 1. Develop a variety of fitness/wellness center activities that meet the needs of our membership. 2. Establish and maintain a safe and secure environment throughout the community. 3. Maintain attractive, beautiful and well kept pools, facilities and grounds.
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