DHCC StrategicPlan25 Final Digital

STRATEGIC GOALS AND OBJECTIVES

VII. SUSTAINABILITY Establish a long-range plan for cost-effective renewable energy, water conservation and waste reduction. Continue efforts to reduce the community carbon footprint by monitoring energy use and water consumption (both potable and non-potable). Make landscape adjustments as necessary and explore other opportunities to conserve energy, such as solar alternatives, and use of paper and plastics.

V. MAINTAIN COMPETITIVE MEMBERSHIP DUES Provide amenities and community services in a cost-effective and efficient manner that provides value to members while maintaining competitive membership dues. 1. Invest in Technology: Streamline Food and Beverage operations with a focus on optimizing Food and Beverage costs (number of members served, revenue, cost of goods, waste and workforce). 2. Cost Savings Ideas: Continually identify, evaluate, and implement appropriate cost savings ideas. 3. Membership: Increase membership by offering attractive golf and social membership packages, expanding marketing activities, and improving

member retention through exceptional service and experiences. 4. Expand Events: Encourage additional member sponsored events.

VI. CAPITAL AND RESERVE MANAGEMENT Develop a long-range capital plan, which includes replacements identified on the Reserve Study, cost savings ideas that require capital, and plans for community enhancement. Create an associated implementation schedule. Develop a five-year Master Landscape and Maintenance Plan that includes landscape, painting, street paving, pools, roofs, street signage and mailbox restoration.

VIII. GOOD GOVERNANCE Adhere to best practices for HOA Boards. Follow requirements set forth in the Davis-Stirling Act, all HOA governing documents and all relevant laws and regulations. Develop protocols for new Board members and regular training for existing Board members. Evaluate Bylaws and CC&Rs to assure they are current and aligned. IX. BUILD TRUST Regularly benchmark Desert Horizons against comparable clubs. Conduct regular member satisfaction surveys and employee engagement surveys to identify and implement areas for improvement. Develop and implement a communication plan that provides consistent transparent information to the community.

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