The British Insurance Awards 2020


8 July 2020 The Royal Albert Hall, London




The British Insurance Awards celebrates the ingenuity and exceptional achievements of the UK insurance industry over the past 12-18 months. Taking place at the magnificent Royal Albert Hall in London, the BIAs are the largest and most prestigious awards in the UK insurance calendar. Our aim is to put the spotlight on the companies that are embracing innovation and positively transforming the world of insurance.

In 2019, the event was hosted by Paul Chowdhry. Entertainment was provided by Rick Astley. THE AWARDS CEREMONYHOSTS


Other 3%

Spectacular entertainment has been provided by:

Service Providers 36%

• Will Young • Billy Ocean • Human League • Fine Young Cannibals • Tony Hadley • ABC • Katherine Jenkins • Joel Dommett • Katrina Leskanich

Past hosts have included: • Jonathan Ross • Adam Hills • Ed Byne • Jimmy Carr • Rob Beckett

Insurers 46%

Brokers 15%

• Heaven 17 • Midge Ure



“Who else is excited for #BIA2019 this evening? We launched #IUAD at the awards two years ago and are thrilled to be back for the third time! Lots to look forward to, including our short film and a speech from @BenedictBurke. Enormous thanks to @crawco for supporting us this year.” Insurance United Against Dementia

Align your company The night celebrates insurance, whilst providing recognition and accreditation to the hard work and commitment offered by those that enter to win their category. Align your business with a ceremony that brings together the very best of the insurance industry. Connect Don’t miss this prime opportunity to connect with 1700 insurance industry professionals and senior decision makers from the UK’s leading insurance organisations … and as a sponsor you will get access to the best seats in the house! Client entertainment A night at the Royal Albert Hall with the finest from the Insurance industry, a welcome cocktail reception, a three course meal, champagne, first class acts and an after party offers a fantastic way to entertainment clients. Gain valuable profiling through post in print and online: Editorial coverage and post-event write-ups will feature across all Post mediums – print, online, and the issue app. A BIA edition featuring winners, sponsors and photos from the evening will also be produced within the August edition of Post.

“We are winners of Insurance Broker of the Year 2019!! What a night!!! Congratulations to our whole team on an amazing win #proudceo #BIA2019” Peter Blanc, CEO, Aston Lark

“The Brunel team are having an amazing time at the #BIA2019!! Well done to all winners so far, we are still anxiously waiting our category!” Brunel Professions

“Thanks to everyone for all the really lovely messages, winning #BIA2019 ‘Insurance Personality of the Year’ genuinely came as a big surprise but I proudly have the award on my @ AXAUK desk this morning, some great memories from last night!”

“Having a fabulous (raucous) evening. Too much wine ... but we are celebrating 2 wins so far !! So forgive me any spelling mistakes #BIA2019” Stephanie Smith, Chief Operating Officer, Allianz Insurance

David Williams, Technical Director, Axa





MARCH 2020

APRIL 2020

• Awards launch - Advert with confirmed sponsors to run in Insurance Post December edition • Entries open

• Specific category campaigns will be delivered to drive entries including: - Emails to target companies containing sponsor logos and the opportunity to suggest companies to be targeted - Targeted online adverts with sponsor branding against relevant content on Insurance Post Online and Insurance Age websites

• Entry deadline month, marketing will focus will be on driving entries

• Sponsor branding included on the finalist announcement. This will go live on Insurance Post Online and the official website • All finalists of your category will be sent a congratulations message and gift from the sponsor organised by the Post event team (to be agreed when contract is signed)

• Your company logo will be included on a range of different advertising opportunities, including: - The official British Insurance Awards website - Coverwraps - Direct email campaigns to drive entries - Social media and digital campaigns

to be submitted. Sponsor logo branding will be included in all marketing across all platforms

- Social media and digital campaigns



MAY 2020

JUNE 2020

• The marketing focus will be to getting as many as the industry’s finest to the event

• A full page colour advertisement within the August edition of Insurance Post • Full event write up

• If your award category includes a face to face judging day for the finalists, as sponsor you will be invited along to meet and greet with the finalists • Advert will run within the May

• Full page advert in the digital ceremony programme • Your company logo on - the finalists and winners certificates - engraved on the trophy - A-Z table Plan - Ceremony programme - hanging banner on the stairs at door 6 - banners within the arena - high impact AV screens

• Your award category will be announced in association with your company and presented on stage by one of your senior executives • Pre-ceremony champagne reception in a hospitality suite at the Royal Albert Hall for your table guests • Two platinum tables (20 places) at the awards ceremony in prime positions • Outstanding entertainment on the night including live music and celebrity host

edition of Post including the shortlist. All sponsor branding will be included within this

*Based on a platinum package

#BIA2019 had a reach of 104 MILLION

20 newsletters around the event delivered to 300,000 inboxes

Online advertising Seen by: 171,000 unique visitors

Table plan Seen by: 1700 delegates at the event

#BIA2019 trended with almost tweets recorded before, during and after the event. 3000

Finalist coverwrap BIA e dition of Post 5 full page print ads Seen by: 24,561 subscribers

Over 10 online stories generated almost 3,200 views online



The British Insurance Awards logo is available for use by 2020 BIA sponsors from the moment they decide to sponsor a category until September 2020.

Previous sponsors have used the logos on their marketing materials including industry advertising, business cards, websites, corporate literature, stationery and promotional gifts, communications, recruitment drives and at events and conferences. If you have any queries about using the BIA sponsor logo or would like ideas for using it during your sponsorship, then please contact Claire Clilverd. We also have available style guidelines for advice on how the logo should be used.

Claire Clilverd +44 (0) 20 7316 9670

Blimp Sponsor

After Party Sponsor

Table Features Sponsor

Tweet Wall Sponsor

Stage Sponsor


To find out more about the sponsorship opportunities available, please contact

Chris Finnegan +44 (0) 207 316 9632

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