Heidi Krauss • Bag on a Mission •

Why It’s Different If I can’t take my bag on a trip, and use it as a foot rest, jam it into an overhead, smoosh in a car, and have to worry about it getting scratched or losing it’s sheen--I don’t want it. Nothing too precious in life. These bags age, and their patina gets better in time, just like us. Savor the marks of a passionate life dedicated to change. We embrace our challenges, for they are moments of acute growth and rebirth. Shed the old skin and keep expanding. At a deeper level the desire to logo flaunt exemplifies separation and exclusivity--the antithesis of what this planet needs. Strength comes from living on purpose and being passionate about things outside of yourself. You do not care what other people think. Being fervently truthful at all times, no gray areas or exceptions. Consciously choosing what we bring into our homes, put in, and on our bodies will change the future. Simplify. The notion of needing a new bag every season is ludicrous. Functional art you can feel good about. Use your buying power for good. Environmentally balanced commerce. This is a way of being. Who do you want to be? How do you want to contribute? Rewrite your story. Make it amazing. The planet and its people thank you. FUNCTIONAL ART. MADE IN AMERICA. ILLUMINATE THROUGH DIVINE DESIGN

Sacred geometry...the golden ratio...there is a reason for every measurement in every bag belt and talisman ...nothing is haphazard or whimsical...or of the season...it is all designed with a reason...every creation is enduring in its measurements...precise...which is why the shapes translate...male... female...petite or robust...the body is complemented by a symphony of well orchestrated math...the wearer knows intuitively...the shapes are right... PROPORTIONS Wild American Alligators with all of their wounds from life on Earth intact. We are all flawed. Let’s celebrate our imperfections - mine, yours and the gators’. All of our styles honor one gator and one gator hunter per bag. The skins are hand patinaed, by one artisan, with saturated colors that took years to develop to make it just so. WILD AMERICAN ALLIGATOR

The fabric is a blend of two types of threads. One is made from recycled plastic bottles found in the ocean and the other is 100% US grown organic cotton. We have created a one-of-a-kind, durable, and sustainable fabric. Our custom fabric is emblazoned with enduring collage art through a non- toxic dyeing process. FABRIC

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