WI SHRM 2025 State Conference Speakers
2025 State Conference Keynote Speakers
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Thursday, October 9, 2025 // 7:45 a.m. – 9:15 a.m.
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CHERI TREE
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“Make People Matter - Unlocking the Secret to Maximizing Human Potential” You’re invited to an unforgettable key- note that will redefine how you lead your people strategy in an increasingly AI-driven, fast-evolving workplace. In “Make People Matter – Unlocking the Secret to Maximizing Human Poten- tial,” global thought leader and Found- er & CEO of Codebreaker Technologies, Cheri Tree , introduces a transfor- mative approach rooted in the BANK methodology—an innovative people science that combines behavioral psy- chology, emotional intelligence, and cutting-edge AI to revolutionize connection and communication in the workplace. This experience is designed for forward-thinking HR professionals who don’t just want to adapt to the future of work but shape it by putting people first. In align- ment with this year’s SHRM Conference theme, “Next Generation of Work,” centered around Innovation, Navigation, Automation, and Collaboration, this keynote delivers actionable strategies and powerful insights that will equip you to lead with authentic- ity and empathy—without losing pace with rapid technological change. By attending this session, you will discover how to: • Decode personality in less than 90 seconds to dramatically improve hiring accuracy, employee engagement, and internal communication. • Build more inclusive, values-driven teams by understanding what truly drives and motivates each individual—beyond job titles and resumes. • Leverage Codebreaker AI to support smarter talent development while keeping empathy, trust, and belonging at the core of culture. • Navigate generational shifts and hybrid workforces with relationship intelligence that honors individuality and fosters genuine collaboration. • Align people with purpose—even as you deploy automation and digital tools—by ethically integrating tech and human behavior science.
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Become a Speaker • Speaker RFP • Become a Preferred Provider Hotel, Travel & Directions • Accommodations • About Wisconsin Dells • Directions • Kalahari Convention Center Map Contacts • Conference Committee • Volunteer for the 2025 Committee Conference Location Kalahari Resort 1300 Kalahari Drive Wisconsin Dells, WI 53965
BANK equips today’s HR leaders with the technology and people skills required for tomorrow’s demands, ensuring the heart of business stays human. In a world where artifi- cial intelligence is advancing faster than ever, this keynote is your blueprint for deeper connection, faster innovation, and a workplace where people are seen, heard, and valued.
Thursday’s Keynote Sponsored by UKG
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