MIC 2025 Media Summit Booklet

Caribbean Media Summit 2025 Friday 23 May 2025 rd

1:00pm - 1:30pm

AI Roadmap for the Caribbean

Presenter - Dr. Paul Hector Advisor for Communication & Information UNESCO Office for the Caribbean

1:30pm - 2:30pm

Leveraging Data Driven Approaches for more Targeted Audience Reach - Lessons from Digital Advertising

Presenter Douglas Ames WebFX

2:45pm - 4:00pm - Breakout Sessions

Changing Dynamic of News Content - Creating Interest and Audience Traction

Presenter Andrew Beatty Agence France Presse

Presenter Denis Chabrol Demerara Waves

Content Monetization Roundtable

Moderaor Nazima Raghubir President Guyana Press Association

Moderator Anthony Greene President Caribbean Broadcast Union

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