Sustainability Progress
Sustainability Progress
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Swisse Italy unveils new sustainable packaging to help reduce plastic usage in products
Swisse Asia teams up with Enterprise Singapore to launch new, innovative sustainable packaging solution
Tapping into Singapore’s leading global innovation ecosystem, Swisse Asia teamed up with Enterprise Singapore and participated in the Sustainability Open Innovation Challenge, in hopes of accelerating sustainable packaging through innovation across our portfolio. At the end of the challenge, Swisse attracted 30 proposals from companies located in 17 countries, showcasing many exciting and novel
packaging solutions. With the strong support of Global R&D team and credits to our 5 passionate judges – Jonathan Hovenden, Cheang Poh Ling, Angela Brady, Sunitha Shanmugam and David Cannata, Swisse will select 1 strategic partner to win the golden opportunity to collaborate with H&H, up to S$60,000 worth of investment, and project seeding fund of S$5,000.
The team in Swisse Italy have furthered their commitment to reducing their footprint on the planet, one of H&H’s core sustainability impact areas. Swisse Italy have decreased the jar size of 20 products (adapting the carton box and label size accordingly) which will save 26% of plastic against a packaging of equivalent content. This change will lead to three main
improvements including reduction of plastic material usage, reduction of paper material usage and reduction of empty space transportation and improvement in consumer perception. The new packaging is being rolled out from June 2023 and the first product – Swisse Hair Strength Women – will be officially launched with a new TVC in September.
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