COMPANY NEWS
HEADED BY EXPERIENCED AQUABION® INSTALLERS AARON LEDDY AND GARY LAWLOR, THE NEW TEAM WILL OFFICIALLY LAUNCH ITS SERVICES TO MERCHANTS AND PLUMBERS ON MAY 1… New Irish team launched by AQUABION®
AQUABION® has oficially formalised its presence in Ireland with a new team to meet rising demand for its innovative water softener alternative. Group CEO Marc Flettner has appointed Aaron Leddy and Gary Lawlor, both experienced AQUABION® installers in Ireland, to lead AQUABION® Ireland Ltd into the future. Developed by Marc in 2003, the AQUABION® is an environmentally- friendly water treatment system designed to reduce limescale build-up and corrosion problems in all plumbing systems and appliances across domestic, commercial and industrial properties. Aaron, a Drogheda plumber who has installed more than 150 AQUABION® units to date, talked to Ireland’s Plumbing & Heating Magazine about the new team and its development plans:
Aaron, how did you and Gary get involved with AQUABION®?
Aaron Leddy, AQUABION® installer.
AQUABION® IRELAND IS OFFERING:
Gary has installed dozens of AQUABION® over the last six years with great results and has built up amazing technical knowledge in everything which is plumbing and heating related. My company has installed more than 150 AQUABION® over the past 18 months. When Marc offered us the opportunity to take over the distribution of AQUABION® over here and make it the industry standard for environmentally-friendly limescale treatment in Ireland, we did not hesitate to take this chance. Tell us about the team Gary and I did not know each other personally before this, Marc brought us together for our individual talents and characters to form a strong team and grow the business. We are both registered plumbers who have always worked to a very high standard and can ‘talk to the wall’ if needed. Our roles are clearly separated. Gary is looking after our social media profiles on Instagram, Facebook, TikTok and Linkedin. We will both concentrate on AQUABION® sales and support, continue to do installations and provide plumbers
“We will aim to bring AQUABION® into every
with correct sizing of the AQUABION®. Taking inspiration from Marc, who also involved his family in the beginning of his operations with AQUABION®, the team includes my partner Anastasija and Gary’s wife Jenny. We also get a lot of technical support from Gary’s friends. One is developing a new AQUABION® webpage for Ireland. independent and large-scale plumbing supplier in Ireland.” What are the team’s plans for the Irish market? We are excited to officially be part of a growing network, with AQUABION® now distributed in 25 countries. We want to bring AQUABION® into every independent and large-scale plumbing merchant in Ireland, supporting our partner merchants and helping them to spread the message about AQUABION® to plumbers. We plan to expand our team as we grow the business.
• Technical training courses to become registered AQUABION® installers • Installation tutorials • Best-price stocking and purchase conditions • References and exchange business with long-term clients • Technical breakfast mornings for stockists • Merchandise for branding • Branded brochures for registered plumbers • Motivation programmes for registered plumbers to collect points
Merchants, plumbers or homeowners can find more information on AQUABION® at:
E: info@aquabionireland.com www.aquabionireland.com
36 | PLUMBING & HEATING MAGAZINE
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