Football and Thanksgiving: A Match Made in Marketing Heaven
Last year, 30.3 million people tuned in to watch the NFL’s Thanksgiving showdown between the Washington Football Team and the Dallas Cowboys. For those Americans (and probably for you if you’re reading this article), football is as essential to Thanksgiving as turkey and stuffing — but why? As it turns out, there are two answers to that question. The first is that games have been played on the holiday for almost as long as it has officially existed. Thanksgiving became a holiday in 1863, and just six years later, the third American football game in history was played on it.
The second reason we watch football on Thanksgiving is more about money than tradition. In 1934, a Detroit Lions coach, George A. Richards, decided that in order to attract more fans, his team would make a point to always play on Thanksgiving when most people were off work. To sweeten the pot, he committed his radio station (an affiliate of the NBC Blue Network) to broadcasting the Thanksgiving game live on 94 different stations across America. This idea was a hit from day one! According to Sporting News, the long- unloved Lions “not only sold out the stadium, they also had to turn people away at the gates.” In 1966, the Dallas Cowboys signed on to play every Thanksgiving, too, for similar publicity reasons. Since those early days, football-themed traditions have flourished in American families. Apart from watching games on TV, one of the most popular is organizing a pre-turkey game of family touch football a la the sitcom “Friends.” (Its famed episode “The One With the Football” aired Nov. 21, 1996.) If you’ve never organized a game, this could be your year! To get started, Google “Scott’s Family-Friendly Touch Football” and click the first link.
According to SB Nation, the Young America Cricket Club and the Germantown Cricket Club faced off in that inaugural Thanksgiving game in Philadelphia, and football
has been played on Thanksgiving pretty
much ever since! When the NFL was founded in 1920, the Thanksgiving game was official from the get-go.
EASY PUMPKIN BROWNIES Inspired by TheCookieRookie.com
INJURED IN A CAR ACCIDENT?
If you have a hard time choosing between chocolate cake and pumpkin pie on Thanksgiving, this 2-for-1 treat will knock your socks off. Ingredients
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1 box brownie mix, plus other ingredients listed on box
• • • •
1/2 can pumpkin purée 6 oz cream cheese, softened
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1/2 cup chocolate chips
3 tbsp sugar
1 tbsp pumpkin pie spice
directions
1. Preheat the oven as directed on the brownie box, then make the brownie mix. Fold in chocolate chips. 2. In a medium bowl, combine pumpkin purée, cream cheese, sugar, and pumpkin pie spice. 3. Choose your pan as directed on the brownie box. Grease it if needed. 4. Pour half of the brownie mix into the pan and spread evenly. 5. Add the pumpkin mixture to the pan, evenly or in a pattern. Cover with the rest of the brownie mix and spread evenly. 6. Bake as directed on the brownie box, adding 10 minutes to account for the pumpkin. Test for doneness, and when your toothpick comes out clean, cool and enjoy!
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