TYPOGRAPHY
Questions? Contact Communications
APEGA BRAND GUIDELINES
Typesetting
BODY COPY – MEDIUM WEIGHT Used for white text on coloured backgrounds and subtle callouts.
BODY COPY – DEMI WEIGHT Used for opening paragraphs and callouts.
CALLOUTS OR QUOTES Used to bring attention to important information in a sidebar or callout.
APEGA professionals and permit holders—companies and other organizations that practise engineering, geoscience, or both—have a shared commitment to public safety and well-being through the self-regulation of the professions. Serving the public interest is our privilege and our responsibility.
APEGA professionals and permit holders—companies and other organizations that practise engineering, geoscience, or both—have a shared commitment to public safety and well-being through the self-regulation of the professions. Serving the public interest is our privilege and our responsibility.
“APEGA’s history is Alberta’s history. Our future is Alberta’s future.”
Font: Futura PT Medium Font size: 11 pt Leading: 15 pt Tracking: 5–10 pt Left-aligned Lowercase Metrics kerning No ligatures No hyphenation
Font: Futura PT Demi Font size: 11 pt Leading: 15 pt Tracking: 5–10 pt Left-aligned Lowercase Metrics kerning No ligatures No hyphenation
Font: Futura PT Heavy Font size: 18 pt Leading: 22 pt Tracking: -10 pt Left-aligned Roman punctuation/hanging quotes
Uppercase – Optical kerning Lowercase – Metrics kerning No ligatures No hyphenation
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