WORDS
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APEGA BRAND GUIDELINES
Equity, Diversity & Inclusion
Gender pronouns APEGA recognizes the use of they and them as singular pronouns upon request by the individual and when gender is not known. Racial cultures and identities Capitalize Black , Indigenous , Indigenous Peoples , First Nations, Inuit, Métis (add the accent). • Lowercase white , as it is typically used as a generic term and its capitalization echoes a convention adopted long ago by white supremacists. • Lowercase brown as it is commonly used as a generic term rather than the description of a shared identity or experience. • Do not use BIPOC as an acronym (Black, Indigenous, and people of colour). Use the term racialized .
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