WORDS
Questions? Contact Communications
APEGA BRAND GUIDELINES
Dos & Don’ts
DO use the Oxford comma.
DO NOT use ellipses as pauses.
An ellipsis implies there is content missing … what is it?
Thanks to our registrants, permit holders , and the public.
DO use Canadian English spelling.
DO NOT use the abbreviation ex. when giving an example.
Acknowledg e ment, cance ll ed, cent re d, colo u r, defen ce , enro l , fulfi l , hono u r, insti l , judg e ment, met re , offen ce
Use e.g., (with comma) to introduce one or more examples. Use i.e., (with comma) to clarify or elaborate the previous statement.
DO put commas and periods inside quotation marks.
DO NOT use including, but not limited to.
The use of titles such as “engineer , ” “geoscientist , ”and “physician” is restricted in Alberta.
Including means it is one of multiple, so it is not an exhaustive list. Not limited to means it is not an exhaustive list. Pick one—using both is redundant.
DO add accents when appropriate. M é tis, r é sum é
DO NOT double space after periods.
Use one space after periods. No need to double space.
DO visit the Editors’ Corner on APEGA’s intranet for more writing tips.
DO NOT use semicolons.
Semicolons raise the reading level of a piece, so it’s best to leave them out. Rewrite or separate it into two sentences.
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