3 Tips for First-Timers
Equip Exposition is one of the largest trade shows in the country, and getting the most “return-on-show” for you and your business means making a plan. Here are three tips to help you stay focused. 1. Plan your show. Stepping foot into the KEC with nearly 27,000 of your closest friends and all the new products without a plan doesn’t make sense. Before you get to Louisville, sketch out what product types you want to try, what technology you’re looking to invest in, and what business sessions will benefit you the most. The show app is one of the best ways to keep all that info at your fingertips. 2. Bring a buddy. There is more show at Equip than one person can do in all three days. (Trust us: Many have tried, and none have succeeded.) The best way to cover more ground is to bring some of your crew with you. The event is designed for networking and relationship building, and having a team on site means you can try more products and attend more sessions. 3. Wear comfortable shoes. This is pretty straightforward: You’ll cover miles and miles each day of the show, so do yourself a favor and bring your best walking shoes.
Issue 5 / equip / 29
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