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EMEA Distributor Days 2023 An opportunity to meet colleagues and learn from each other
The Terberg Special Vehicles Europe, Middle East and Africa Distributor Event 2023 in September provided industry leaders, distributors, and experts from across the region an opportunity to meet and exchange information. It demonstrated our commitment to innovation, strong partnerships and driving growth. It also provided an opportunity to celebrate a remarkable milestone – 50 years of excellence in producing Terminal Tractors.
The first day was held in the magnificent surroundings of De Haar Castle near Utrecht, the Netherlands. Two plenary sessions covered the latest industry trends, Terberg’s strategic vision, and opportunities for distributors to excel in a rapidly evolving landscape. Terberg Special Vehicles CEO Rob van Hove highlighted our journey, values, and commitment to sustainability and innovation. He stressed the importance of working together to achieve common goals. A series of workshops allowed distributors to dive deeper into Terberg’s products and services, equipping them to serve their customers. These interactive sessions covered a range of topics like product training, YT tractors, Terberg Connect, International Key Accounts, RT tractors, Competitor Comparison, and the OPC Configurator software to configure vehicles to customer requirements. The Daily Challenges workshop provided a platform for distributors to
come together, share everyday issues, and collectively develop effective solutions to improve Terberg’s processes and services. The day wrapped up with a discussion of Alternative Fuels by Eric Dijkema, Key account manager Lubricants at Shell in the Netherlands and Remy de Bruijn, Business development manager at Terberg. They shared their perspectives on current trends in alternative fuels and challenges facing the energy transition in the automotive sector. In the evening there was a closing ceremony to celebrate the spirit of partnership and 50 years of Terminal Tractors. The second day took place at Terberg Benschop where distributors were offered a unique opportunity to step behind the scenes at the factory. They got an up-close look at the precision, dedication, and innovation that drive our success. Three new vehicles were presented: a proof of concept electric RT tractor, the BC203EV body carrier and the Drive-by-Wire YT193. Our distributors got a glimpse into the future of Terminal Tractors and left with a renewed sense of purpose, armed with the knowledge,
tools, and inspiration to take their businesses to new heights. The event underscored that, working together, the future is bright, sustainable, and filled with exciting possibilities.
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TERBERG SPECIAL VEHICLES MAGAZINE 2023/2024
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