SWVS 2024 OnSite Guide

CE DAYTIME SESSIONS

critiques, and the professional editors’ indispensable role in refining manuscripts. The presentation then navigates through the publishing landscape by comparing the methods available to you for getting your work into the hands of paying readers! She will also talk about marketing and building a readership specifically for you and your work. This talk is designed for those interested in writing and being published. It aims to equip aspiring authors with the necessary tools and practical knowledge to navigate the publishing world’s intricacies and thrive in their writing endeavors. RETIRING WHEN YOU WANT, OR IF YOU WANT: DECIDING THE INEVITABLE Ranae Bart, MBA; Chris Tanjuaquio, WMA 9:00 AM - 9:50 AM | Room 106 In this session we will discuss how to build wealth differently and according to a predictable plan you can rely on. Retirement does not have to be overly complex and neither does planning, we will discuss the process of retirement planning and where to begin. Our team identifies common obstacles and brings clarity to retirement planning at the pace that works for your family and personal goals. PLANNING FOR YOURSELF: THE IMPACT OF PRIVATE & PERSONAL PLANNING Ranae Bart, MBA; Chris Tanjuaquio, WMA 10:00 AM - 10:50 AM | Room 106 In this session we will discuss the many options available for personal financial planning, including options that help you achieve your financial goals while being cognizant of the tax burdens and loopholes. We will provide insight into planning for safe vs aggressive risk investments and how to determine your own risk tolerance. TECHNICIAN FRIDAY, SEPTEMBER 27 _______________________________________ OSTEOSARCOMA: WHEN BREAKING A LEG ISN’T SO LUCKY Danielle DeCormier, LVT, VTS (Oncology), CFE 8:00 AM - 8:50 AM | Room 203 C Prepare to embark on a comprehensive exploration of osteosarcoma, the enigmatic disease commonly referred to as bone cancer, yet with a surprising versatility to manifest in diverse locations throughout the body. Join us as we unravel the intricacies of this malignancy, beginning with an examination of its varied locations before honing in on tumors within the appendicular skeleton. Through a detailed discussion, we will dissect the differentials for bone tumors, unravel the intricacies of diagnostic testing, and illuminate the behavior of osteosarcomas. Moreover, we will delve into the array of treatment options available and shed light on prognosis considerations. This presentation promises to equip you with the knowledge and insights needed to navigate the complexities of osteosarcoma, empowering you to make informed decisions and provide exceptional care to our beloved animal companions. FELINE LYMPHOMA: FORGET ALL YOU THOUGHT YOU KNEW ABOUT LYMPHOMA, BECAUSE CATS Danielle DeCormier, LVT, VTS (Oncology), CFE 9:00 AM - 9:50 AM | Room 203 C Lymphoma is a systemic disease of the lymphatic system. The most commonly known type of lymphoma is found in canines and causes generalized peripheral lymphadenopathy. In cats, everything is different. Feline lymphoma poses complex challenges in veterinary medicine due to its diverse anatomical presentations and intricate diagnostic and therapeutic considerations. This presentation explores various types of feline lymphoma, including gastrointestinal, mediastinal, nasal, renal, nodal, cutaneous, and central nervous system lymphomas, emphasizing their clinical presentations and diagnostic methods. Grading lymphomas aids in treatment planning, with low-grade lymphomas generally associated with better outcomes. Treatment strategies, primarily chemotherapy-based, vary depending on subtype, grade, and stage. The presentation concludes with the importance of ongoing research into personalized therapeutic approaches to improve outcomes and quality of life for affected cats.

PERSONAL/PROFESSIONAL BRANDING - PART 2 Stacy Pursell, CPC, CERS 3:00 PM - 3:50 PM | Room 106 Personal/Professional Branding, Part 2 (Employer Branding) It used to be that only job seekers and candidates needed to worry about how they portrayed and branded themselves in the employment marketplace. However, that is no longer the case. Veterinary organizations must also be aware of their employer brand and how they’re perceived in the job market, especially considering how tight the market is for talent and how much leverage top candidates possess. Join Stacy Pursell, CPC/CERS of The VET Recruiter, as she shares her insight and expertise regarding employer branding and recruiting and hiring in the Veterinary profession. The fight for top Veterinary talent is fierce, and employers need every advantage they can get in their quest to hire the best candidates. Those employers that recognize the importance of branding, can identify their current brand and how they’re perceived in the marketplace, and take the steps necessary to improve their brand put themselves in a much better position to hire the top talent they need. However, proper employer branding requires a certain amount of time and effort, and failing to invest the required amount of energy into the process will not set you apart from the competition, nor position you for success. Of utmost importance is recognizing that a Veterinary organization is branding itself nearly all the time. Not only is every interaction with a candidate a branding opportunity, so is every interaction with an employee. Everything that an organization does—and does NOT do—brands it in the minds of Veterinary professionals. While this might seem daunting to some, it also presents a tremendous opportunity for employers to set themselves apart and position themselves as an employer of choice within the Veterinary profession! Learning objective #1—The difference between employer branding and company culture and the relationship between the two Learning objective #2—What it means to be an employer of choice and why organizations are NOT considered one Learning objective #3—A step-by-step blueprint for treating candidates the right way during the recruiting and hiring process FROM PEN TO PUBLICATION: ONE AUTHOR'S JOURNEY Cherice Roth, MS, DVM 4:30 PM - 5:20 PM | Room 106 This presentation delves into the journey of becoming an author, a path that presents a unique blend of challenges and opportunities. Dr. Roth aims to demystify aspiring writers’ steps to become published authors. The discussion begins with crafting your literary voice and methods of developing your style. It then transitions to the writing process, offering pragmatic advice for tackling writer’s block, writing schedules, productivity, and idea structure. Dr. Roth will then discuss the editing process and work to shed light on self-editing methods, the importance of external critiques, and the professional editors’ indispensable role in refining manuscripts. The presentation then navigates through the publishing landscape by comparing the methods available to you for getting your work into the hands of paying readers! She will also talk about marketing and building a readership specifically for you and your work. This talk is designed for those interested in writing and being published. It aims to equip aspiring authors with the necessary tools and practical knowledge to navigate the publishing world’s intricacies and thrive in their writing endeavors. SUNDAY, SEPTEMBER 29 _______________________________________ FROM PEN TO PUBLICATION: ONE AUTHOR'S JOURNEY Cherice Roth, MS, DVM 8:00 AM - 8:50 AM | Room 106 This presentation delves into the journey of becoming an author, a path that presents a unique blend of challenges and opportunities. Dr. Roth aims to demystify aspiring writers’ steps to become published authors. The discussion begins with crafting your literary voice and methods of developing your style. It then transitions to the writing process, offering pragmatic advice for tackling writer’s block, writing schedules, productivity, and idea structure. Dr. Roth will then discuss the editing process and work to shed light on self-editing methods, the importance of external

PUTTING THE POWER INTO EMPOWERMENT: FIVE SIMPLE ACTS THAT BUILD OTHERS UP AND REDUCE YOUR STRESS Kelly Cooper, DVM 11:30 AM - 12:20 PM | Room 106 Ten words define empowerment: the authority or power given to someone to do something. Simple, right? Think again. Empowering others is a complex process that demands intentional effort, but the rewards are immeasurable. In this transformative session, we'll dive into five powerful acts of empowerment that not only elevate your team but also boost their overall wellbeing. By instilling confidence and security, you unlock your team's full potential, enabling them to take true ownership of their responsibilities. The result? Reduced burnout risk and increased long-term retention. But here's the kicker: empowering your team also empowers you. By entrusting your team with responsibilities, you liberate yourself to embrace new challenges, focus on personal growth, and even indulge in a well-deserved break. This balance is the key to maintaining your own wellbeing and avoiding the dreaded burnout. Don't miss this opportunity to discover how empowering your team can drive success, enhance wellbeing, and foster a resilient workplace culture. Join us and witness the transformative impact of empowerment on individuals and businesses alike. Get ready to unleash the power within your team and yourself! PERSONAL/PROFESSIONAL BRANDING - PART 1 Stacy Pursell, CPC, CERS 2:00 PM - 2:50 PM | Room 106 Personal/Professional Branding, Part 1 (Personal Branding) In the ever-evolving employment marketplace, the manner in which individuals present themselves in the job market and workplace has become more critical than ever before. This nuanced art of personal branding can signify the distinction between propelling one's career forward and being ensnared in a persistent career rut with limited avenues for advancement. The encouraging news is that everyone possesses the capacity to influence their personal brand, even in circumstances where absolute control may be elusive. Join us for the first installment of the Southwest Veterinary Symposium's special session, where workplace/workforce expert Stacy Pursell, CPC/CERS of The VET Recruiter explores the strategies that empower attendees to harness the full potential of their personal brand for maximum impact on their professional life and career. Throughout this engaging session, Stacy will explore the multifaceted realm of personal branding and reputational management within the Veterinary profession. Attendees will gain insights into the essence of personal branding, understanding its intrinsic connection to their professional reputation. Diving into the Principle of Reciprocity, participants will discover its integral role in shaping personal brands within the Veterinary community. Stacy will provide practical guidance on effectively communicating personal brands on resumes and during interviews, while also addressing detrimental behaviors that can tarnish both personal brand and professional reputation. Embark on this enlightening journey with Stacy Pursell to unlock the potential of personal branding, and equip yourself with the tools you need to navigate the complexities of the Veterinary profession with confidence! Learning objective #1—Defining personal branding in the Veterinary profession and recognizing its significance Learning objective #2—Leveraging the Principle of Reciprocity for positive personal branding and professional growth Learning objective #3—Identifying and assessing your existing personal brand and taking the appropriate steps to improve it

59 SWVS 2024 ONSITE GUIDE

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