NOT COFFEE same ritual ... new rhythm
Love the coffee ritual but not the jitters? Discover how Not Coffee was created to keep the flavour, ditch the caffeine and maybe even do your skin a favour. For many of us, coffee is more than a drink - it’s a daily ritual. But if caffeine leaves you wired, restless, or just not feeling your best, there’s a new way to keep the
pregnant or breastfeeding. Some want steadier energy or better sleep, or simply prefer a calmer cup. Moderating caffeine, especially later in the day, can support sleep quality for many people, and better sleep is a quiet win for skin and overall vitality. And the skin question? Emerging commentary suggests excess caffeine
ritual and skip the jitters. Not Coffee was born from that exact frustration: the founder Sila Gatti, set out to create a brew that looks, acts and tastes like coffee without the caffeine or crash. After months of roasting,
may exacerbate dehydration or stress-related
flare-ups for some, so cutting back can be a smart experiment, particularly if your complexion feels dull or reactive. At the same time, research also points to coffee’s antioxidants supporting healthy- looking skin
Some people are sensitive to caffeine. Others are pregnant or breastfeeding.
Some want steadier energy or better sleep, or simply prefer a calmer cup.
blending and testing, the result was a rich, aromatic
alternative that satisfies the coffee moment and nourishes the body. What’s inside? Not Coffee leans on time- honoured ingredients like roasted chicory root (naturally rich in prebiotic inulin), Australian roasted carob and other botanicals selected for flavour and feel-good function. It’s crafted to be more than a swap; it’s a gentle, everyday staple you can
when consumed in moderation. Translation: listen to your body and choose the cup that helps you feel (and look)
your best. Not Coffee makes
that choice easy. It brews like coffee, pairs beautifully with your favourite milk, and fits seamlessly into any routine, from the 6 am sunrise sipper to the after-dinner wind-down. Keep your ritual; change how it makes you feel.
enjoy morning or night. Why go “not” coffee?
There are as many reasons as there are mugs in the cupboard. Some people are sensitive to caffeine. Others are
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