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Guiding Principles
GUIDING PRINCIPLES
Our Guiding Principles are truths that serve as a foundation for how we operate. They are based on centuries of consistent application and our activity and ambitions in the present day. Our Guiding Principles are embedded across our organisational identity and in the way we choose to carry out our strategic objectives.
Compassion Compassion lies at the core of our identity and purpose. We have an enduring charitable legacy, from 1444 to the present day. We are committed to the support and service of others.
Independence Our independence, based on a 600-year heritage, informs our responsibilities as stewards in the present, gives us an ability to innovate, and to respond to needs and opportunities.
Endeavour We endeavour to be the best we can be, striving for excellence in our approaches and practices, being ready to learn and to set examples of leadership.
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