2025 BIF SEEDSTOCK PRODUCER OF THE YEAR
This distinction reflects our commitment to providing high-quality Simmental-influenced genetics, a legacy that dates back to the early 1970s. PROGRESSIVE HERD SIRES By integrating cutting-edge genetics into our program, we ensure our herd remains at the forefront of the industry. Anchoring our program are bulls like Ruby Quadrant, KBHR Homelander,
Schooley Haggard, TERS Kodiak, and Rubys Quadrant—all of whom embody the calving ease, performance and carcass traits that drive profitability. A BUSINESS-DRIVEN COWHERD For five generations, we’ve prioritized profitability, focusing on genetics that thrive on the native grasses of the Flint Hills while delivering exceptional performance. This approach is not for the faint of heart—we cull relentlessly, ensuring only the highest- quality females remain in our herd. CONTINUING THE LEGACY River Creek Farms is owned and operated by Joe and Kim Mertz, alongside their son and daughter-in-law, Abram and Dani Mertz. With over 35 years of experience selling bulls at public auction—and a legacy of ranching that dates back to 1890—our commitment to breeding bulls that work as hard as the ranchers who depend on them has never been stronger.
WE’RE HONORED TO BE RECOGNIZED AS THE 2025 BEEF IMPROVEMENT FEDERATION SEEDSTOCK PRODUCER OF THE YEAR. FOR OVER FOUR DECADES, RIVER CREEK FARMS HAS BEEN BUILT ON HARD WORK, DATA-DRIVEN DECISIONS, AND A COMMITMENT TO RAISING CATTLE THAT MAKE A REAL DIFFERENCE FOR COMMERCIAL PRODUCERS. WE’RE GRATEFUL TO BIF AND EVERYONE WHO’S BEEN PART OF THIS JOURNEY. FROM OUR FAMILY AND CREW TO THE CATTLEMEN WHO TRUST OUR GENETICS YEAR AFTER YEAR.
BID ON DVAUCTION Scan the QR code and register to bid online at DVAuction.com
BID ONLINE AT DVAUCTION.COM 5
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