Of course, these aren’t the only things you should consider.
As an example, if your primary customer base includes affluent women in their 30s to 50s , your website is going to look different than if your primary customer base covers student athletes between the ages of 18 and 26. When considering how to build your website, consider what information your customer may need. Do you regularly host events at your location? You may want to include an event calendar on your website, where customers can go and find information. Do you sell products online? Then you’ll want to include an online store. Are you a non-profit? Then you’ll want to include a page with instructions on how to donate. The other items you should always include on your website is a section that tells customers what your business is, a place for customers to contact you (phone, email, and physical address), and any other information and links that your customers may find helpful. You need to also remember who your audience is. With that in mind, creating customer profiles can be a huge help when developing and designing your site. You want to make sure that when your ideal customer visits your website, they’re immediately hooked.
Website Design and SEO for Businesses
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