Dr. Andrew Duchhowski’s lab which features a state-of-the-art in high speed eye tracking technology with a 2,000 Hz eye tracker from SR Research called the Eye Link.
schools in real time as they are learning? What information could we derive about students’reading, math, visual tracking skills and overall learning behavior? If we had that information what improvements could we make in education? My school district, Florence One Schools, is using a pilot program from Lexplore (https://www.lexplore.com/) to evaluate the reading skills of students. What if education had more programs like this at their disposal? Consumer Research and Marketing During our Closing The Gap presentation, Barb and I showed a video interview of a research study conducted at Clemson University in 2013 to determine which types of packaging design best gained consumer’s attention. Implications? If researchers can determine more about a consumer’s shopping behavior through eye tracking, what can I determine about a person’s communicative behavior when they have no language?
Sports During our presentation Barb and I showed a sports research video, of a novice surfer versus an experienced surfer. In the video both surfers are wearing an eye tracker, Tobii Pro glasses. When their gaze points are analyzed, the novice surfer gaze is down because he is worried about his balance. The experience surfer’s gaze is towards the next wave. Implications? After viewing this video it made me think of my students who struggle with mobility and movement. If all of their energy is exhausted on keeping their balance once in motion, How can I expect them to accurately and effectively reach a target such as a switch in order to participate in an activity or communication? Why do we pass these ones up for the opportunity to try eye gaze? It’s because they have some movement and we have all been“taught”that movement equals no eye gaze when it comes to funding. However, we know it is not enough volitional movement to be effective communica- tors when the very movement we are asking them to do affects their
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www.closingthegap.com/membership | February / March, 2019 Closing The Gap © 2019 Closing The Gap, Inc. All rights reserved.
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