Nomad RDC - Series A - Campus and Learning Spaces

Left KCL Quadrangle Design Jam Below KCL Quadrangle Report UoB GreenHeart Consultation Pop Up

Story No.4

Getting it right the first time in large- scale building projects isn’t just about saving time or money—it’s about creating environments that are functional, sustainable, adaptable, innovative, and tailored to the real needs of the people using them. These spaces need to support the institution’s mission and uphold its reputation. At the Green Heart Project for the University of Birmingham, we collaborated with Chris Churchman, Landscape Architects, to explore what kind of landscape was most meaningful to students and best reflected the University’s identity. Most university projects come with significant budgets, and by getting things right from the start, you avoid costly redesigns, rebuilds, or retrofitting that can cause delays and disrupt teaching, research, and student life.

Getting it right the first time There are so many benefits to a people- centred design approach, but the biggest one, especially in the university sector, is simple: it helps get the project right the first time. Vision Breifs Over the years, we have often been called into projects at worryingly late stages to fix problems or redirect the design using a human-centred strategy to deliver stronger, more relevant results. Initially, our people-centred tools were used to enhance briefs we were already working on as designers. It was not until several years later that our first Vision Brief was commissioned by King’s College London for their Quadrangle project. Today, nearly 50% of our work focuses on creating these Vision Briefs for a variety of clients, from universities and libraries to banks and theatres.

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