Board Converting News, July 19, 2021

McLean Packaging Recognized With Four FSEA Gold Leaf Awards

Pennsauken, New Jersey based McLean Packaging won four awards — two gold and two bronze — at FSEA’s recent Gold Leaf Awards Judging in 35 different categories, the FSEA sources an expert panel of judges to re-

view submissions that show creative us- ages of foil application. McLean is proud and excited to have its work highlighted among some of the top suppliers in pack- age design and manufacturing. The company recieved a Gold Award in the Carton (or Label) Cold Foiling cate- gory, showcasing a folding carton it man- ufactured for MAC Cosmetics. Printed UV offset, the cold foil covers the carton and the graphic highlights how the cold foil

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can be overprinted to achieve a particular design. Fine lines of silver foil were overprinted with a gradient to achieve this overall metallic design the

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customer envisioned. Applying white silk-screened copy on the back of the carton ensures opaque copy and legibility against the cold foil. McLean won a second Gold Award in the Foil/Embossed Rigid Box cat- egory for its production of the Lancôme Absolue set box. McLean’s de-

signers and operators were able to achieve the multi-dimensional jar graphic on the front of the box with silver cold foil printed with custom shading. Shading the cold foil allowed them to add dimension to the jars, which was then supported with a multi-level emboss. Working with the cus- tomer, McLean was able to pro-


vide depth to the design and help the jars jump off the white background. Combining the use of cold foil with different printing techniques can help

bring certain designs to life. Partnering with its customers, McLean Pack- aging works to understand the goal of the design and determine the best, most economical way to achieve it.


July 19, 2021

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