NEW! Business in the Front, Party in the Back — Mulletfest hits the Ekka WHEN: 1pm to 3pm, Friday 14 August Get ready Brisbane the ultimate celebration of Australia’s most iconic haircut is coming to the Ekka for the very first time. Ekka’s inaugural Mulletfest competition supported by Farm Angels, will see competitors from across the country battle it out for mullet glory in a high-energy showcase of style, confidence, and personality. Founded by Laura Johnson, Mulletfest has grown from a small- town event in 2018 into a nationwide phenomenon, attracting thousands of competitors and fans while celebrating community, individuality, and Aussie spirit. Competitors will take to the stage across multiple categories including Everyday, Grubby, Ranga, Vintage, Extreme, International and Junior divisions — all judged on haircut, overall presentation, and stage presence. From sleek and styled to wild and outrageous, “every mullet has a story” and this is your chance to see the best of them all. If you’ve got one, show it off. If you don’t have one, we’ll cut you one. Then throw on your flanno and help make history as the Ekka attempts to gather 3,000 flannos in one place while supporting Australian farming families. NEW! Flanno for a Farmer – Help break a World Record – by Farm Angels WHEN: 3pm, Friday 14 August What’s more Australian than a mullet and a flanno? After the action of Mulletfest, Ekka crowds are invited to pull on their flannelette shirts and be part of a world record attempt for the most flannels in one place — all in support of Farm Angels. This fun and heartwarming initiative celebrates the Aussie spirit while raising awareness for the vital work Farm Angels does supporting farming families in times of hardship. With the mullet symbolising “business in the front, party in the back,” and the flanno representing the heart of rural Australia, the event brings together two true blue icons in one special moment. Whether you’re a farmer, a country local, or simply have a good “flanno,” this is your chance to be part of something truly memorable. Every flanno counts. So, wear a flanno, support a farmer and make history!
ekka media kit | Page 45
Page 45
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