DALLAS VOTERS SAY YES TO PROPOSITION A T he master plan includes $300 million in renovations to the Automobile Building, the Centennial Building, the Band Shell, Music Hall, the Coliseum, and the Cotton Bowl. Plans were approved in February 2022 for $2 billion for a revitalized Convention Center District that will connect the Kay Bailey Hutchison Convention Center Dallas (KBHCCD) to neighboring districts and create an entertainment destination for visitors and locals alike. It also paves the way for linking parts of southern Dallas to Downtown with a walkable deck over I-30 to connect to the Cedars District.
entertainment, tourism, and economic growth on a global stage, chose JBJ Management to run the “Vote Yes For Prop A” campaign. The City of Dallas has never put this much money into a project and the team at JBJ Management, a public affairs firm with extensive experience in similar campaigns, was hired to create and implement a successful campaign that ensured a win for Prop A by Dallas voters. Utilizing skills from successful projects including Reimagine Redbird Infrastructure Funding, Proposition 8, Proposition 1, Dallas City Council Re- Election Campaigns for District 9, Dallas City Council Run-off Campaign District 7 and 13, and Census 2020, the JBJ Management Team created a strategy that involved advertising, social media, signage, public engagement and extensive outreach, and public relations. To balance JBJ’s expertise, four well-recognized partners, Alpha Business Images, MRR & Associates, ISP Creative and BGT Strategies, became part of the team. As an African American firm, what you guys have done is put $4 billion into the Dallas community,” said Ambassador Ron Kirk, a supporter of Prop A. As a result, the JBJ Management and partners successfully completed the Prop A campaign that was fully approved by 69% of Dallas Voters on November 8, 2022.
Elected officials, community leaders, Transforming Dallas Committee members and residents gathered at the Canvas Hotel in the Cedars to watch the results and were thrilled as early results showed overwhelming support for Prop A. It passed with over 69% of the votes. “What we have to do now is make good on the promise that we’ve made to the residents of the City of Dallas,” Mayor Eric Johnson told the crowd. “And that promise was is that we’ll be good stewards of this revenue stream and we’ll be smart about how we deploy this revenue stream and that is what we are going to do.” Residents will reap the benefits of modernizing these venues but will pay no increase in property or sales taxes. Thanks to City of Dallas voters, this investment will create 50,000+ jobs, bring our beloved Fair Park into the 21st century, double the capacity and expected revenue of the KBHCCD, and ensure that we draw the very best A-list performers, events and conventions to these reimagined and improved venues. The Transforming Dallas Committee, a diverse group of leading Dallas organizations that is dedicated to helping Dallas compete in arts,
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