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SLB Oil & Gas | NA SAP Sales Cloud SAP BTP

Oil & Gas

SLB, formerly known as Schlumberger, is a global leader in technology and services for the energy industry, operating in over 120 countries with a focus on innovation and sustainability.

100 Countries Supporting 4,000+ sellers -75% Sales Assets Improving seller efficiency 5K+ Visitors Engaged Live at a single trade show

Headquarters United States

Products Technology and services for the energy industry

Web Site

slb.com

Business Challenges • Sellers struggled to find relevant content, often resorting to downloading it onto their desktops. Which resulted in slowed time-to-market, inconsistent buying experiences, and potential security risks. • Customer-facing teams lacked the necessary content and information to fully support customer accounts as trusted advisors. • Overall, the go-to-market team faced limitations in showcasing the depth of innovation in front of customers. Customer Benefits • Accelerated time-to-market while elevating SLB’s ability to showcasing the latest in its extensive product portfolio. • Centralized sales content within SAP Sales Cloud through Mediafly integration, optimizing go-to-market efficiency. • Delivered a consistent Intelligent Customer Experience (CX) across diverse teams.

with dynamic, relevant content experiences

“Mediafly and SAP have turned our sellers into sales heroes. We now have a virtual sales assistant available to our sellers anytime, anywhere, providing timely and targeted information that propel our complex deals forward.”

Mikael Dognon Director of Product Management SLB

Read the 2025 Innovation Story

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